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learning
the process of acquiring through experience new and relatively enduring information or behaviors.
associative learning
learning that certain events occur together. The events may be two stimuli (as in classical conditioning) or a response and its consequence (as in operant conditioning).
stimulus
any event or situation that evokes a response.
respondent behavior
behavior that occurs as an automatic response to some stimulus.
operant behavior
behavior that operates on the environment, producing a consequence.
cognitive learning
the acquisition of mental information, whether by observing events, by watching others, or through language.
classical conditioning
a type of learning in which we link two or more stimuli; as a result, to illustrate with Pavlov's classic experiment, the first stimulus (a tone) comes to elicit behavior (drooling) in anticipation of the second stimulus (food).
behaviorism
the view that psychology (1) should be an objective science that (2) studies behavior without reference to mental processes. Most research psychologists today agree with (1) but not with (2).
neutral stimulus (NS)
in classical conditioning, a stimulus that elicits no response before conditioning.
unconditioned response (UCR)
in classical conditioning, an unlearned, naturally occurring response (such as salivation) to an unconditioned stimulus (UCS) (such as food in the mouth).
unconditioned stimulus (UCS)
in classical conditioning, a stimulus that unconditionally — naturally and automatically — triggers an unconditioned response (UCR).
conditioned response (CR)
in classical conditioning, a learned response to a previously neutral (but now conditioned) stimulus (CS).
conditioned stimulus (CS)
in classical conditioning, an originally neutral stimulus that, after association with an unconditioned stimulus (UCS), comes to trigger a conditioned response (CR).
acquisition
in classical conditioning, the initial stage — when one links a neutral stimulus and an unconditioned stimulus so that the neutral stimulus begins triggering the conditioned response. (In operant conditioning, the strengthening of a reinforced response.)
higher-order conditioning
a procedure in which the conditioned stimulus in one conditioning experience is paired with a new neutral stimulus, creating a second (often weaker) conditioned stimulus.
extinction
in classical conditioning, the diminishing of a conditioned response when an unconditioned stimulus does not follow a conditioned stimulus.
spontaneous recovery
the reappearance, after a pause, of a weakened conditioned response.
generalization
in classical conditioning, the tendency, once a response has been conditioned, for stimuli similar to the conditioned stimulus to elicit similar responses.
discrimination (in classical conditioning)
the learned ability to distinguish between a conditioned stimulus and other stimuli that have not been associated with a conditioned stimulus.
preparedness
a biological predisposition to learn associations, such as between taste and nausea, that have survival value.
operant conditioning
a type of learning in which a behavior becomes more likely to recur if followed by a reinforcer or less likely to recur if followed by a punisher.
law of effect
Thorndike's principle that behaviors followed by favorable (or reinforcing) consequences become more likely, and that behaviors followed by unfavorable (or punishing) consequences become less likely.
operant chamber
a chamber (also known as a Skinner box) containing a bar or key that an animal can manipulate to obtain a food or water reinforcer; attached devices record the animal's rate of bar pressing or key pecking.
reinforcement
in operant conditioning, any event that strengthens the behavior it follows.
shaping
an operant conditioning procedure in which reinforcers guide behavior toward closer and closer approximations of the desired behavior.
discriminative stimulus
in operant conditioning, a stimulus that elicits a response after association with reinforcement.
positive reinforcement
increasing behaviors by presenting a pleasurable stimulus.
negative reinforcement
increasing behaviors by stopping or reducing an aversive stimulus.
primary reinforcer
an innately reinforcing stimulus, such as one that satisfies a biological need.
conditioned reinforcer
a stimulus that gains its reinforcing power through its association with a primary reinforcer.
reinforcement schedule
a pattern that defines how often a desired response will be reinforced.
continuous reinforcement schedule
reinforcing the desired response every time it occurs.
partial (intermittent) reinforcement schedule
reinforcing a response only part of the time; results in slower acquisition of a response but much greater resistance to extinction than does continuous reinforcement.
fixed-ratio schedule
a reinforcement schedule that reinforces a response only after a specified number of responses.
variable-ratio schedule
a reinforcement schedule that reinforces a response after an unpredictable number of responses.
fixed-interval schedule
a reinforcement schedule that reinforces a response only after a specified time has elapsed.
variable-interval schedule
a reinforcement schedule that reinforces a response at unpredictable time intervals.
punishment
an event that tends to decrease the behavior that it follows.
instinctive drift
the tendency of learned behavior to gradually revert to biologically predisposed patterns.
cognitive map
a mental representation of the layout of one's environment.
latent learning
learning that occurs but is not apparent until there is an incentive to demonstrate it.
insight learning
solving problems through sudden insight; contrasts with strategy-based solutions.
observational learning
learning by observing others.
modeling
the process of observing and imitating a specific behavior.
mirror neurons
neurons that some scientists believe fire when we perform certain actions or observe another doing so.
prosocial behavior
positive, constructive, helpful behavior.
antisocial behavior
negative, destructive, harmful behavior.
person perception
how we form impressions of ourselves and others, including attributions of behavior.
attribution theory
the theory that we explain someone's behavior by crediting either the situation (a situational attribution) or the person's stable, enduring traits (a dispositional attribution).
fundamental attribution error
the tendency for observers, when analyzing others' behavior, to underestimate the impact of the situation and to overestimate the impact of personal disposition.
actor-observer bias
the tendency for those acting in a situation to attribute their behavior to external causes, but for observers to attribute others' behavior to internal causes.
prejudice
an unjustifiable and usually negative attitude toward a group and its members.
stereotype
a generalized (sometimes accurate but often overgeneralized) belief about a group of people.
discrimination
unjustifiable negative behavior toward a group or its members.
just-world phenomenon
the tendency for people to believe the world is just and that people therefore get what they deserve and deserve what they get.
social identity
the "we" aspect of our self-concept; the part of our answer to "Who am I?" that comes from our group memberships.
ingroup
"us"—people with whom we share a common identity.
outgroup
"them"—those perceived as different or apart from our ingroup.
ingroup bias
the tendency to favor our own group.
attitudes
feelings, often influenced by our beliefs, that predispose us to respond in a particular way to objects, people, and events.
foot-in-the-door phenomenon
the tendency for people who have first agreed to a small request to comply later with a larger request.
role
a set of expectations (norms) about a social position, defining how those in the position ought to behave.
cognitive dissonance theory
the theory that we act to reduce the discomfort (dissonance) we feel when two of our thoughts (cognitions) are inconsistent.
persuasion
changing people's attitudes, potentially influencing their actions.
peripheral route persuasion
occurs when people are influenced by incidental cues, such as a speaker's attractiveness.
central route persuasion
occurs when interested people's thinking is influenced by considering evidence and arguments.
norms
a society's understood rules for accepted and expected behavior.
conformity
adjusting our behavior or thinking to coincide with a group standard.
normative social influence
influence resulting from a person's desire to gain approval or avoid disapproval.
informational social influence
influence resulting from a person's willingness to accept others' opinions about reality.
obedience
complying with an order or a command.
social facilitation
in the presence of others, improved performance on simple or well-learned tasks, and worsened performance on difficult tasks.
social loafing
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable.
deindividuation
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity.
group polarization
the enhancement of a group's prevailing inclinations through discussion within the group.
groupthink
the mode of thinking that occurs when the desire for harmony in a decision-making group overrides a realistic appraisal of alternatives.
culture
the enduring behaviors, ideas, attitudes, values, and traditions shared by a group of people and transmitted from one generation to the next.
mere exposure effect
the tendency for repeated exposure to novel stimuli to increase our liking of them.
altruism
unselfish regard for the welfare of others.
bystander effect
the tendency for any given bystander to be less likely to give aid if other bystanders are present.
reciprocity norm
an expectation that people will help, not hurt, those who have helped them.
social-responsibility norm
an expectation that people will help those needing their help.
conflict
a perceived incompatibility of actions, goals, or ideas.
social trap
a situation in which two parties, by each pursuing their self-interest rather than the good of the group, become caught in mutually destructive behavior.
self-fulfilling prophecy
a belief that leads to its own fulfillment.
superordinate goals
shared goals that override differences among people and require their cooperation.
personality
an individual's characteristic pattern of thinking, feeling, and acting.
psychodynamic theories
theories that view personality with a focus on the unconscious mind and the importance of childhood experiences.
psychoanalysis (theory)
Freud's theory of personality that attributes thoughts and actions to unconscious motives and conflicts; the techniques used in treating psychological disorders by seeking to expose and interpret unconscious tensions.
unconscious
according to Freud, a reservoir of mostly unacceptable thoughts, wishes, feelings, and memories. According to contemporary psychologists, information processing of which we are unaware.
free association
in psychoanalysis, a method of exploring the unconscious in which the person relaxes and says whatever comes to mind, no matter how trivial or embarrassing.
id
a reservoir of unconscious psychic energy that, according to Freud, strives to satisfy basic sexual and aggressive drives. The id operates on the pleasure principle, demanding immediate gratification.
ego
the partly conscious, 'executive' part of personality that, according to Freud, mediates among the demands of the id, the superego, and reality. The ego operates on the reality principle, satisfying the id's desires in ways that will realistically bring pleasure rather than pain.
superego
the partly conscious part of personality that, according to Freud, represents internalized ideals and provides standards for judgment (the conscience) and for future aspirations.
defense mechanisms
in psychoanalytic theory, the ego's protective methods of reducing anxiety by unconsciously distorting reality.
repression
in psychoanalytic theory, the basic defense mechanism that banishes from consciousness anxiety-arousing thoughts, feelings, and memories.
collective unconscious
Carl Jung's concept of a shared, inherited reservoir of memory traces from our species' history.
terror-management theory
a theory of death-related anxiety; explores people's emotional and behavioral responses to reminders of their impending death.
Thematic Apperception Test (TAT)
a projective test in which people express their inner feelings and interests through the stories they make up about ambiguous scenes.
projective test
a personality test, such as the TAT or Rorschach, that provides ambiguous images designed to trigger projection of one's inner dynamics and explore the preconscious and unconscious mind.