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Business Communication
The process of generating, transmitting, receiving, and interpreting messages in various contexts within and outside an organization.
Organizational Culture
A core set of attitudes, practices, norms, and values shared by members of an organization that influence their behavior.
Effective Listening
The ability to accurately receive and interpret messages during communication.
Verbal Communication
The use of spoken or written words to convey information and ideas.
Feedback Information
Responses or reactions to messages, showing whether the communication was effective or not.
Ethics in Communication
Principles guiding what is right and wrong in communication practices.
Personal Ethics
An individual's own principles and values that influence their behavior.
Customer Loyalty
A customer's commitment to repeatedly purchase from a particular brand or company.
Training for Employees
Programs designed to enhance employees' skills and behaviors, particularly in customer service.
Communication Barriers
Obstacles that prevent effective communication, which can be internal or external.
Customer Service Culture
An organizational culture dedicated to prioritizing and improving customer service interactions.
Vertical Communication
Communication that occurs between employees at different levels of an organization.
Lateral Communication
Communication that occurs between employees at the same level within an organization.
Written Communication
Information expressed in written format, which is crucial for formal communications in an organization.
Web Communication
The interaction and communication conducted through an organization's digital presence, such as websites.
Organizational Identity
The unique characteristics and values that define how an organization presents itself to the outside world.
Qualitative Service Orientation
A focus on providing high-quality service to meet customer needs and enhance satisfaction.
Normative Glue
A term used to describe how organizational culture binds and holds together the members of an organization.
Sustainability in Communication
The ongoing capacity for an organization to communicate effectively with stakeholders over time.