Decision Making

Satisficing

We choose a satisfactory option even if it is not the overall best that could ever be gotten

Embodied Decision Making

Current state of self and emotions affects how we make decisions

Frontal Cortex

Receives connections from sensory corticies for both external and internal perceptions

Nucleus accumbent to frontal cortex

Activates when considering positive outcomes of risky decisions

Amygdala and insula

Active when considering negative outcomes of risky decisions

Insula

Involved with interoception and perception of internal state; also associated with cravings

Gustatory cortex

Located in the insula; part of the brain responsible for processing and perceiving taste

Baader-Minhof Phenomenon

Something you recently hear tends to show up in lots of places after you first hear it

Availability heuristic

Judge the likelihood based on accessibility in memory

Representativeness

Judge the likelihood based on how typical something is

Anchoring

Judgements based on given information

Dunning-Kruger Effect

People who are relatively unskilled in a field overestimate their knowledge and abilities

Loss Aversion

Giving things up is worse than not getting them

Sunk Cost

Tendency to use prior investment as justification fof further investment

Framing Effect

How you pose a question matters

Logical fallacies

An error in reasoning that makes an argument flawed, even if it sounds convincing

Slippery Slope

Assuming that one thing will lead to a bunch of other stuff

Strawman Argument

Reduccing opposite viewpoint to oversimplified forms which are easier to shoot down

Moving the Goal Post

More evidence demanded after evidence was already given

Ad Hominem

Attacking the person presenting the argument, not the argument itself