Intro to Motion Graphics

Motion Graphics​

art of creatively moving graphic elements usually for commercial or promotional purposes. Mostly not character - driven in the traditional sense.

Is Motion Graphics considered a video?

Yes, it can include music, voiceovers, sound effects, and are higher quality than compressed GIFs.

Output File fromats:

.MP4 and .MOV

Source File Format:

.AEP

Is Motion Graphics considered Video Editing?

No. We add visual elements or create an entirely new digital animated graphic set.

What Motion Graphics Can Do:

Educate, Convert, Personalize

What are the roles?

Scriptwriter, Storyboard Artist, Designer, Animator

Script

it’s the first thing we need.

Storyboard

draft sketch to help visualize

Designer

in charge of the actual look and feel — the design. Create styleframes

Animator kinds:

character animator, motion graphics animator, vfx animator

Fundamental skills for every role: Storyboard artist

basic fundamentals of design, perspective, composition

Fundamental skills for every role: Designer

basic fundamentals of design, perspective, color theory, typography, designing for motion

Fundamental skills for every role: Character Designer

human anatomy and proportions, perspective, dynamic poses

Fundamental skills for every role: Character animator

human anatomy and proportions, dynamic poses, after effects for 2d cutouts - learn rigging, frame-by-frame animation

Fundamental skills for every role: Motion graphics animator

after effects for 2d & vfx, compositing green screens