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Flashbulb Memory Theory
A theory that explains flashbulb memories; refers to exceptionally vivid and detailed memories of surprising, emotionally significant events
Mechanism of Formation: Surprise and Consequentiality
Flashbulb memories are triggered by unexpected events that have significant personal or public consequences
Mechanism of Formation: Emotional Arousal
The intense emotional impact of the event, particularly the feelings of surprise and shock, is crucial for forming the memory
Mechanism of Formation: Personal Context
The memory includes not just the event itself, but also the details surrounding it, such as where the person was when they heard the news, what they were doing, and who they were with
Mechanism of Maintenance: Rehearsal
Flashbulb memories are maintained through repeated recall and sharing, which strengthens the emotional connection and helps preserve the details
Mechanism of Maintenance: Emotional Significance
The continued emotional significance of the event, whether personal or societal, contributes to the memory’s long-term retention