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Social Constructionism
Theory that suggests reality is not an objective thing but is, instead, an intersubjective construction created through communication
Structuration Theory
Idea that suggests the social world is generated through the agency of active participants.
Agency
The possibility that people can act otherwise in a situation.
Structures
Rules and resources that individuals draw on while they interact in the social world that can also be changed during the course of interaction.
Duality of Structure
The process of producing and reproducing the structures that enable and constrain our behavior.
Conversation
Ongoing interaction among individuals facilitated by spoken and gestural language.
Text
Substance or meaning of interaction that can take various forms, such as a memo and a mission statement.
co-orientation
processes involved in the interplay between text and conversation are the core of The Montreal School’s approach to CCO
distanciation
the meaning created in the relationship between text and conversation can be codified (e.g., in physical books or computer software) and thus make a difference in situations beyond the initial interaction.
Degrees of Separation
The process through which the original intent of a speaker is embedded in conversation and then distanced from that conversation through its transformation into text.
First Degree of Separation
The intent of the speaker is embedded in conversation. (Patrick, a worker at an urban nonprofit, suggests a new way to connect unhoused individuals with job opportunities.)
Second Degree of Separation
The conversation is given a narrative representation. (Heather tells others about the ideas Patrick shared with her.)
Third Degree of Separation
The text is transcribed into a more permanent form. (A written plan is developed based on Patrick’s ideas.)
Fourth Degree of Separation
A specialized language is developed that is used in subsequent texts and conversations. (Specific terminology is created for components of Patrick’s plans so others in the city center can share in the planning.)
Fifth Degree of Separation
The texts and conversations are transformed into material and physical frames. (Procedure manuals are created and kiosks are built in strategic locations.)
Sixth Degree of Separation
The standardized form is disseminated to a broader public. (The new system is shared with nonprofits in other urban areas.)
scaling up process
How conversations become textualized and taken up into organizations and institutions, opening up the possibility that texts can have agency apart from the humans who have created them through conversation.