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Comprehensive fill-in-the-blank practice flashcards covering vocabulary, word building, state verbs, narrative tenses, and text communication across Units 1.1–1.5.
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A person who promotes products to their followers on social media is an __________ .
influencer
To __________ means to advertise or raise awareness of something.
promote
The phrase __________ means to spread very quickly across the internet.
go viral
How much people interact with your online content is defined as __________ .
engagement
Posts, videos, and photos that you create and share are referred to as __________ .
content
The specific group of people you want to reach in marketing is your __________ .
target audience
A plan for achieving a goal is called a __________ .
strategy
Reactions and responses from your audience are known as __________ .
feedback
The state of people knowing a brand exists is defined as __________ .
awareness
A company's distinctive identity and image is its __________ .
brand
Verbs like "create", "promote", and "communicate" form nouns by removing the final -e and adding __________ .
-tion / -ation
The verb "engage" becomes a noun by adding the suffix __________ .
-ment
Adjectives like "aware" and "popular" can be turned into nouns using the suffixes __________ .
-ness / -ity
Nouns like "performance", "preference", and "appearance" end in the suffixes __________ .
-ance / -ence
A person who is a friend of both you and another person is a __________ .
mutual friend
To like each other instantly upon meeting is expressed by the phrase __________ .
hit it off
Sharing many interests or views with someone means you __________ .
have a lot in common
The idiom __________ means to get along extremely well, very fast.
get on like a house on fire
The phrasal verb __________ means to gradually become less close over time.
drift apart
To argue and stop being friends is to __________ with someone.
fall out
To be friends again after a quarrel is to __________ .
make up
To get in touch again after losing contact is to __________ .
reconnect
The phrase __________ means to keep someone informed of news.
keep someone posted
To suddenly stop replying to someone with no explanation is to __________ them.
ghost
The __________ tense is used for habits, facts, and permanent states.
Present Simple
The __________ tense is used for actions happening now, temporary situations, and changing trends.
Present Continuous
The __________ tense is used for experiences, unfinished time, and present results.
Present Perfect
Verbs describing feelings, thoughts, senses, and possession are called __________ verbs and do not normally take the -ing form.
state
State verbs expressing thoughts and opinions include know, think, believe, understand, and __________ .
mean
State verbs representing emotions and wants include like, love, hate, prefer, want, and __________ .
need
Having enough money for something means you can __________ it.
afford
Having no money at all is described by the informal phrase __________ .
be broke
The phrasal verb __________ means to spend a lot on something special.
splash out (on)
Keeping money for a future goal is expressed by the phrasal verb __________ .
save up (for)
Something good bought at a low price is called a __________ .
bargain
If something provides good value for the money or effort spent, it is said to __________ .
be worth it
The phrasal verb __________ means to spend or use less of something.
cut back (on)
A sudden, unplanned purchase is known as an __________ .
impulse buy
Having very little money to spend means living or operating on a __________ .
tight budget
Something that is very popular right now on social media or in fashion is __________ .
trending
A memory so clear and detailed that it feels vivid and sharp is described as __________ .
vivid
A special moment that cannot be erased from your mind is __________ .
unforgettable
When something happens completely unexpectedly without warning, it occurs __________ .
out of the blue
The exact moment when a life situation changes significantly is called a __________ .
turning point
When two unconnected events happen together unexpectedly, it is a __________ .
coincidence
Feeling extreme fear with a pounding heart and trembling hands means feeling __________ .
terrified
Feeling so many intense emotions at once that you cannot process them all is feeling __________ .
overwhelmed
A situation so stressful that your nerves feel stretched tight is described as __________ .
nerve-wracking
The adverb __________ means after a long time or a patient wait, it finally occurs.
eventually
The phrase __________ means reviewing or reflecting on past events from the present time.
looking back
The __________ tense is formed using had+past participle to express an action completed before another past action.
Past Perfect
The __________ tense is formed using was/were+−ing to describe a background action in progress that gets interrupted.
Past Continuous
The __________ tense expresses the main completed events of a story told in chronological order.
Past Simple
Expressions like "Do you fancy…?", "How about…?", and "Shall we…?" are used when __________ a plan by text.
suggesting
Phrases such as "Sounds good!", "Works for me", and "See you there" serve the purpose of __________ a text plan.
agreeing / confirming
Messages like "Sorry, something's come up" or "Can we make it later?" are used for __________ a plan.
changing
Questions such as "What time?", "Where exactly?", and "Shall I bring anything?" are used for __________ details.
checking