Evolution of Media: Traditional Media - Print Media

newspaper

This is a periodical publication, usually issued daily or weekly, featuring fresh stories. It is a constant source of timely, relevant and credible local and international news.

newspaper

This as a major source of information and as an instrument for societal change, have a long history. From the Propaganda Movement, to the revolution years, and to the People Power Revolution, these played a critical role in Philippine society.

newspaper

These became a voice for the Filipino people, an instrument which helped forward the message of resistance against the oppressors, and call for reforms to end social injustices.

Del Superior Govierno

First newspaper in the Philippines created in 1811. It is written in Spanish, by the Spaniards, and for the
serve the Spanish elite residing in the country. It primarily features news from Spain and the Spanish Governor General in the Philippines served as the paper's editor.

El Ilocano

First local publication in the Philippines created in 1889. It was a semi-monthly bilingual newspaper..

Isabelo de los Reyes

Who founded El Ilocano?

La Solidaridad

When the assimilationist Propaganda Movement by a group of Filipino elites (Ilustrados) emerged in Spain, this newspaper was created.

La Solidaridad

● It was published fortnightly, and was used to push forward their call for assimilation and reforms.

● It was written in Spanish and published in Spain,
but also reached the Philippine Islands

Graciano Lopez Jaena

Who was the first editor-in-chief of the La Solidaridad?

Marcelo H. del Pilar

Who replaced Graciano Jaena, the editor-in-chief of the La Solidaridad?

Jose Rizal, Mariano Ponce

Who else contributed in the La Solidaridad?

Kalayaan

● Kataastaasan, Kagalanggalangang Katipunan ng mga Anak ng Bayan was born and with it came the official newspaper of this secret revolutionary society.

● This was written in Tagalog to effectively target the Filipino masses to join the revolt against the Spanish government.

Andres Bonifacio, Emilio Jacinto

Who wrote the Kalayaan newspaper?

Kalayaan

This publication only had one issue dated January 18, 1896.

January 18, 1896.

When was the first issue of Kalayaan?

The Manila Times, Manila Bulletin

The American occupation in the Philippines, on the other hand, saw the birth of many newspapers, some of which are still very much alive today, like _______.

The Manila Times

The first english newspaper in the Philippines.

La Renacimiento

● This was famous to the Filipino masses during the American occupation for its nationalistic content.

● This questioned the repressive and unfair law set up by the American government in the country.

alternative press

With the closure and sequestration of most media stations and news agencies in the country during martial law, as well as the imposition of heavy censorship, a rise of the ______ was witnessed.

WE Forum, Pahayagang Malaya, Veritas, Philippine Inquire, Mr. and Ms. Magazine

What are the known alternative presses in the Philippines?

Philippine Collegian

The campus newspaper / media of UP Diliman.

Ang Malaya

The campus newspaper / media of PH College of Commerce.

Pandayan

The campus newspaper / media of ADMU.

1

Out of 10, how many Filipinos still consume newspapers daily?

27.8%

How much percent of people read newspapers weekly?

Broadsheet

Newspaper that is mostly written in English and costs around 25 pesos.

Tabloids

These newspapers are popular with the masses because it's cheaper and most of them are written in Filipino. It costs around 10 pesos.

- short lived
- no sound and motion
- full attention
- low quality print

What are the downsides of newspapers?

Magazine

This as print media is a periodical, usually monthly, publication.

- many specialized topics
- relatable topics
- not easily outdated
- expensive (200-400)
- high quality print

What are the characteristics of magazines?

Philippine Magazine

It was formerly called Philippine Education Magazine.

Philippine Magazine

It was founded in 1904 by a Thomasite and was distributed to the public school teachers in the country.

Liwayway Magazine

● It is the Philippine's oldest magazine still in circulation.
● It is a Tagalog magazine, founded in 1922 by Don Ramon P. Roces---"Godfather of Philippine Traditional Komiks."

Liwayway Magazine

● This features short stories, serialized comics, poetry, lifestyle and cultural stories, and entertainment news, among others.

● It used to be a weekly publication but has now changed its publication frequency to fortnightly.

Don Ramon P. Roces, 1922

Who founded the Liwayway Magazine and when was it founded?

30.7%

How many people read magazines weekly?