Lecture Eight

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10 Terms

1
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What is the main theory presented by Stuart Hall in "The Whites of Their Eyes" (1995)?

Media messages are produced, disseminated, and interpreted through a negotiation between sender, text, and receiver.

2
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What process do we undergo when interpreting media messages, according to Stuart Hall?

We encode messages with value and decode them by interpreting those values.

3
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What are the three ways we come to know information?

  1. Discover it ourselves 2. Absorb it implicitly 3. Told it explicitly.

4
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According to the notes, what is expertise?

A social judgment that is often relative and focused in a specific area.

5
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What challenges do algorithms present in knowledge production?

Bias and the consequences of how technology defines our behavior.

6
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What issue did Joy Buolamwini encounter with facial recognition technology?

Dark-skinned individuals were not recognized, revealing biases in the data.

7
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What is the definition of technology according to Franklin (1921-2016)?

Technology involves organization, producers, symbols, new words, equations, and a mindset.

8
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What are the two types of technology mentioned in the notes?

Holistic technology and prescriptive technology.

9
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How has private equity influenced education technology according to the lecture notes?

Private equity firms can access grades and plagiarism scores, impacting the learning environment.

10
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What historical context is mentioned regarding the development of technology?

Technologies were prefigured on the plantation to control enslaved people.