Management Exam Preparation & Subjects

Flashcards summarizing core subjects, author sources, and question characteristics for management exam preparation based on the transcript.

Statistics (آمار)

An exam subject involving standard calculations and conceptual analysis, primarily studied through key texts by Azar & Momeni, Salehi & Sedghiani, Ranjbaran, and Ivazian.

Fundamentals of Organization and Management (مبانی سازمان و مدیریت)

A core subject evaluated through conceptual, comparative, and memorization-based questions, relying on works by Ali Rezaeian, Seid Reza Seid Javadein, and Moghimi.

Islamic Management (مدیریت اسلامی)

A specialized management subject assessed mainly through conceptual and rote-learning questions, sourced from Ali Naghi Amiri, Hassan Abedi Jafari, and Naghi Pourfar.

Marketing Management (بازاریابی)

A conceptual and applied subject covering STP, customer value, branding, consumer behavior, marketing strategy, and marketing mix elements (pricing, product, promotion, distribution), sourced from Kotler, Keller, Armstrong, and Roosta.

Strategic Management (مدیریت استراتژیک)

An advanced subject evaluated via conceptual, analytical, and comparative questions, based on prominent works by Pearce & Robinson, Fred R. David, and Hunger & Wheelen.

Language Component (زبان)

An exam section tested through three main question formats: vocabulary, cloze tests, and reading comprehension passages.