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Sampling population
a subset of units taken from the total population for characteristics that differ among individuals
parameter
true (but usually unknown) numerical value that describes an entire population. it is based on every member of a populatiom, it represents absolute “truth”
estimate
related quantity calculated specifically from a sample
estimation
the process you are performing — inferring the uknown
random sample
each member of a population has an equal and independent chance of being selected (minimizes bias + makes it possible to measure amount of samplig error)
sample of convenience
a group of people chosen because they’re easy to reach and close by (faster to perform)
sampling error
difference between an estimate and the population parameter being estimated caused by chance
bias
a systematic discrepancy that causes results to consistently differ from the true value (parameter)
volunteer bias
arises when there are systematic differences between pool of volunteers and general population
physical health/activity studies might yield healthier individuals
accuracy
Closeness of a measurement to the real or accepted standard.
precision
Consistency or repeatability of independent measurements
categorical data
qualitative characteristics of individuals that do not have magnitude on a numerical scale
nominal
ordinal
nominal data
distinct categories with no inherent order or ranking,
blood type
sex
ordinal data
categories that follow a meaningful, ordered sequence
cancer stages
levels of obesity
numerical data
quantitative measurements that have magnitude on a numerical scal
discrete
continuous
discrete data
indivisible, counted in whole units
number of siblings (3)
number of cars (2)
continuous data
measured and can take any value within a range, including decimals
weight of a person (151.4 lbs)
frequency distribution
describes the number of times each value of a variable occurs in a sample
absolute frequency
raw, whole-number count of occurrences.
denoted by n
relative frequency
A proportion, fraction, decimal, or percentage calculated by dividing the absolute frequency by the total number of trials/observations
denoted by p
incidence rate formula
x = (number of cases population / population) x R
(per R)
Experimental Study
researchers apply a treatment or intervention to one group and compare it to a control group
direct manipulation of variables
Observational Study
researchers record data on subjects in a natural setting without changing any conditions
no intervention
explanatory (exposure) variable
expected cause that explains changes in an outcome
health: smoking
response (outcome) variable
expected effect that measures that outcome
health: lung cancer
confounding variable
a variable that masks or distorts the causal relationship (independent and dependent), making a fake or distorted connection between them.
categorical, nominal
qualtiative data type where categories have no inherent order
blood type
gender
categorical, ordinal
qualitative data type where categories have an inherent order or ranking
obesity stages
cancer stages
ripeness of a fruit (underripe → ripe → overripe)
numerical, discrete
quantitative measurement thats its units are undivisible
number of teeth
numerical, continuous
quantitative measurement that its units can be any real number
temperature
height
Recall bias
systematic error due to differences in accuracy or completeness of recall to memory of past events or experiences
Measurement bias
a systematic, non-random error that happens when collecting or recording data in a study. It causes the measured results to consistently differ from the true value.
Selection bias
a logical error of focusing only on the winners or survivors of a selection process while ignoring the ones that failed
Observer Bias
when a researcher's expectations, opinions, or prejudices unintentionally influence what they perceive, record, or interpret during a study