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attribution theory (Fritz Heider)
a description of the way in which people explain the causes of their own and other people's behavior
internal attribution
the inference that a person is behaving in a certain way because of something about the person, such as attitude, character, or personality
external attribution
the inference that a person is behaving in a certain way because of something about the situation they're in, with the assumption that most people would respond the same way in that situation
covariation model (Harold Kelley)
theory that states that to form an attribution about what caused a person's behavior, we note the pattern between when the behavior occurs and the presence or absence of possible causal factors
consensus information
extent to which other people behave the same way toward the same stimulus as an actor does
distinctiveness information
the extent to which one particular actor behaves the same way to different stimuli
consistency information
the extent to which the behavior between one actor and one stimulus is the same across time and circumstances
two-step attribution process (Daniel Gilbert)
analyzing behavior first by making an automatic internal attribution and only then thinking about possible situational reasons for the behavior (characterization --> connection)
self-serving attribution
explanations for one's successes that credit internal, dispositional factors and explanations for one's failures that blame external, situational factors
belief in a just world
a defensive attribution wherein people assume that bad things happen to bad people and that good things happen to good people
bias blind spot
the tendency to think that other people are more susceptible to attributional biases in their thinking than we are
perception salience
the seeming importance of information that is the focus of people's attention
self-concept
the overall set of beliefs that people have about their personal attributes
interdependent view of the self
a way of defining oneself in terms of one's relationships to other people, recognizing that one's behavior is often determined by the thoughts, feelings, and actions of others
introspection
the process whereby people look inward and examine their own thoughts, feelings, and motives
self-awareness theory
the idea that when people focus their attention on themselves, they evaluate and compare their behavior to their internal standards and values
causal theories
theories about the causes of one's own feelings and behaviors; often we learn such theories from our culture
self-perception theory
the theory that when our attitudes and feelings are uncertain or ambiguous, we infer that these states occur by observing our behavior and the situation in which it occurs
two-factor theory of emotion
the idea that emotional experience is the result of a two-step self-perception process in which people first experience physiological arousal and the seek an appropriate explanation for it
misattribution of arousal
the process whereby people make mistaken inferences about what is causing them to feel the way they do
intrinsic motivation
the desire to engage in an activity because we enjoy it or find it interesting, not because of external rewards or pressures
extrinsic motivation
the desire to engage in an activity because of external rewards or pressures, not because we enjoy it or find it interesting
over justification effect
the tendency for people to view their behavior as caused by compelling extrinsic reasons, making them underestimate the extent to which it was caused by intrinsic reasons
task-contingent rewards
rewards given for performing a task, regardless of how well it's done
performance-contingent rewards
rewards based on how well we perform a task
fixed mindset
the idea that we have a set amount of an ability that cannot change
growth mindset
the idea that achievement is the result of working hard, trying new strategies, and seeking input from others
social comparison theory (Leon Festinger)
the idea that we learn about our own abilities and attitudes by comparing ourselves to other people
upward social comparison
comparing ourselves to other people who are better than we are with regards to a certain trait or ability
downward social comparison
comparing ourselves to people who are worse than we are with regards to a particular trait or ability
self-control
the ability to subdue immediate desires to achieve long term goals
implementation intentions
people's specific plans about where, when, and how they will fulfill a goal and avoid temptations
impression management
the attempt by people to get others to see them as they want to be seen
ingratiation
process by whereby people flatter, praise, and generally try to make themselves likable to another person, often of higher status
self-handicapping
strategy whereby people create obstacles and excuses for themselves so that if they do poorly on a task, they can avoid blaming themselves
attitudes
evaluations of people, objects, and ideas
cognitively based attitude
an attitude based primarily on people's beliefs about the properties of an attitude object
affectively based attitude
an attitude based more on people's feelings and values than on their beliefs about the nature of an attitude object
classical conditioning
the phenomenon whereby a stimulus that elicits an emotional response is repeatedly paired with a neutral stimulus that doesn't, until the neutral stimulus takes on the emotional properties of the first stimulus
operant conditioning
the phenomenon whereby behaviors we freely choose to perform become more or less frequent, depending on whether they are followed by a reward or punishment
behaviorally based attitude
an attitude based on observations of how one behaves toward an object
explicit attitudes
attitudes that we consciously endorse and can easily report
implicit attitudes
attitudes that exist outside of conscious awareness
attitude accessibility
the strength of the association between an attitude object and a person's evaluation of that object, measured by the speed with which people can report how they feel about the object
theory of planned behavior
the idea that people's intentions are the best predictors of their deliberate behaviors, which are determined by their attitudes toward specific behaviors, subjective norms, and perceived behavioral control
persuasive communication
a message advocating a particular side of an issue
Yale attitude change approach
the study of the conditions under which people are most likely to change their attitudes in response to persuasive messages, focusing on the source, communication, and audience's nature
elaboration likelihood model
model explaining the 2 ways persuasive communication can cause change: centrally and peripherally
central route to persuasion
when people both have the ability and the motivation to elaborate on a persuasive communication, listening carefully to and thinking about the argument
peripheral route persuasion
when people don't elaborate on the arguments in a persuasive communication, but are instead swayed by more superficial cues
fear-arousing communication
persuasive message that attempts to change people's attitudes by arousing their fears
heuristic-systematic model of persuasion
An explanation of the two ways in which persuasive communications can cause attitude change: either systematically processing the merits of the arguments or using mental shortcuts or heuristics
subliminal messages
words or pictures that aren't consciously perceived but may nevertheless influence judgments, attitudes, and behaviors
attitude inoculation
making people immune to attempts to change their attitudes by initially exposing them to small doses of the arguments against their positions
reactance theory
the idea that when people feel their freedom to perform a certain behavior is threatened, an unpleasant state of resistance if aroused, which they can reduce by performing the prohibited behavior
independent self
a self defined in terms of one's own internal thoughts, feelings, and actions
the sleeper effect
an initially discounted persuasive message becomes more persuasive after a delay