Qualitative
Type of data analysis that uses text and image data for coding, theme development, and relating themes.
Quantitative
Type of data analysis that uses numeric data for description, comparing groups, and relating variables.
Survey
A type of data collection that collects from a small number of people to be representative of a larger number of people.
Census
A type of data collection that collects data from the entire population about their attributes, behavior, preferences, etc.
Interview
A type of data collection that collects a rich and in-depth set of data from a small number people about their attributes, behavior, preferences, etc. Collects views and perspectives through direct and open-ended questions.
Participant Observation
A type of data collection in which you observe the sample in their natural environment
External Participation
Participant Observation: Observation from video recordings or off-site camera
Passive Participation
Participant Observation: Researcher is present at the scene but does not interact and serves only as spectator
Balanced Participation
Participant Observation: Researcher is an insider and outsider, and may participate in some (but not all) activities
Active Participation
Participant Observation: Researcher does what others in the setting do
Total Participation
Participant Observation: Researcher is a natural participant
System Output
A type of computing resource (datasets) that includes log files and communication apps.
Sensors and Devices
A type of computing resource (datasets) that includes mobile phones, wearables, sensors and tags, beep cards
Sources
A data collection instrument where you collect data from books, professional journals, other researchers, etc.
Open-Ended
Type of question where respondents have the ability to respond with their own words
Close-Ended
Type of question that allows the subject to choose one of the given alternatives or to rate using a Likert scale
Cafateria
A special type of multiple choice question where the respondents is asked for their point of view
Rank-Order
Type of question where the respondents are asked to choose a response from the "most" to the "least"
Rating
A type of question where the respondents are asked to judge something along an ordered dimension
Structured/Direct
A type of interview where questions and acceptable responses are specified in advance, responses are rated for appropriateness of content
Unstructured
A type of interview not directed by questions or comments as to what the candidate should be asked, no set format is followed, more conversational
Categorical
Type of variable that describes people and things in discrete categories
Continuous
Type of variable that contains numbers on a continuous scale that can be measured with different levels of precision
Frequency
Type of descriptive statistics counted from survey responses, usually translated into percentages
Crosstab
Type of descriptive statistics that is a calculation of a set of frequencies using two or more categorical variables to describe a group
Mean
Type of descriptive statistics that is a measure of central tendency that measures the average of a set for continuous/numerical values
Median
Type of descriptive statistics that is a measure of central tendency that describes the middlemost number of a data set
Mode
Type of descriptive statistics that is a measure of central tendency that describes the most frequently occurring number/category in a data set
Variability
Type of descriptive statistics that measures the variation or disagreement in results
Range
Type of variability that measures the difference between the highest and lowest scores
Standard Deviation
Measure of variability that measures how far the data is from the mean.
Percentage
The proportion of people who answered in a certain way.