Research Methodology and Analysis

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This set of flashcards covers key terms and concepts relevant to research methodology and analysis, focusing on literature reviews, hypothesis testing, sampling, and data measurement.

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16 Terms

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Literature Review

A summary, synthesis, and critical evaluation of existing research related to a topic.

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Problem Statement

A clear identification of the issue, gap, or question that the research aims to address.

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Quantitative Research

Research that follows specific steps including identifying a problem, formulating hypotheses, designing methods, analyzing data and interpreting results.

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Validity

The accuracy of a measure, indicating how well a concept is measured.

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Reliability

The consistency of a measure across different instances.

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Intervening Variable

A variable that explains how or why a relationship occurs between independent and dependent variables.

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Falsification

The scientific idea that theories and hypotheses must be testable and able to be proven false.

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Directional Hypothesis

A hypothesis that predicts the direction of a relationship, such as 'increases' or 'decreases'.

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Null Hypothesis

A hypothesis predicting no relationship or no difference, which scientists test statistically.

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Sampling Frame

The actual list of the population from which the sample is drawn.

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Significance Level

A threshold (often p < .05) for rejecting the null hypothesis, indicating results unlikely due to chance.

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Operationalization

Defining how a variable will be measured.

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Mean

The average of a set of values.

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Mode

The most frequent value in a data set.

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Standard Deviation

A measure that shows the spread or variability of a set of scores.

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Content Analysis

A systematic and objective description of the content of messages.