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Strategic thinking
Ongoing process of strategy
Continuous adaptation of organizations
Changing demands and competition
Adaptation factors for organizations
External and Internal changes
Purpose of mission and vision statements
Strategic direction
Vision statement
Long-term perspective
External environments in business
Macro and market
Macro environment
Technological, economic, social, physical, institutional-government, international
Market environment factors
Consumers, competitors, intermediaries, suppliers
External environmental analysis necessity
Identify key impacting factors
Opportunities and threats in SWOT analysis
External factors
Purpose of internal environmental analysis
Identify strengths and weaknesses
Internal environmental analysis method
Assess resources and capabilities
Resources
Cash, factories
Capabilities
Ability to innovate, make products
SWOT analysis
Strengths, Weaknesses, Opportunities, Threats
Porter's generic strategies
Differentiation or low-cost
Differentiation strategy
Unique product for premium price
Low-cost strategy
Producing cheaper than competitors
Cost reduction strategies focus
Cost reduction and efficiency
Advantage of lower costs
Larger profit margin or undercutting
Essential for strategic implementation
Alignment of organization levels
Role of leaders in strategic implementation
Communicate strategy and gain buy-in
Leaders' motivation of employees
Excite and motivate
Leaders must embody
Vision and values of organization
Capabilities of Level 1 leaders
Make productive contributions
Level 2 leaders' contributions
Success of groups
Focus of Level 3 leaders
Organising people productively
Level 4 leaders' commitment
Clear vision
Characteristics of Level 5 leaders
Professional will and humility
Key for leaders implementing a strategy
Level 4
Support needed for chosen strategy
Corporate culture
Routines in the cultural web
Behaviours
Purpose of interactive dashboards
Indicate performance status
Strategic alignment requirement
Fit with external environment
Reason for luxury car brand failure
Depressed economy
Strategy consideration for good fit
Strengths and weaknesses
Internal environment composition
Business and departments
Needed for innovation strategy
Innovation capabilities
Alignment within the organization
Functional areas and management levels
Focus of all functional areas
Same goals
Linking management goals
Top, middle, and bottom management
Generic products location
mature industries
Second decision in strategy
target the whole market or focus on a niche
Focus strategy aim
Achieve dominance within a specific segment
Focus strategy definition
Various strategic options
Past customer satisfaction example
someone going beyond their duty to satisfy a customer
Symbols in an organization
logos, buildings, vehicles and physical manifestations
Office layout indication
culture
Common office layout type
open plan layout
Power structures definition
who has power in an organisation and who can influences behaviour
Impact of power usage
the culture of an organisation
Control systems definition
measurement and reward systems
Task approach basis for employees
how they are being rewarded
Control systems reward focus
speed of work
Organization structure definition
network of formal relationships and power structures
Decision-making empowerment
workers
Organizational paradigm
overall picture of how employees see the organisation
Outcome of ineffective strategy
a change
Possible reasons for strategy failure
the strategy selected, the implementation or the strategic direction
Control method
measuring the performance of the business against the stated goals
Business intelligence systems use
to do this
Information collection by business intelligence systems
collects information from throughout the organization
Types of information
customer transactions, customer surveys, production information
Monitoring performance responsibility
Strategic managers
Popular tool in management
Management dashboards
Consequence of ignoring retention issues
if middle or lower management are only focused on new sales and ignore retention issues