FBLA Nationals

Introduction

I am Sai Hasini Gnanavel

Learning Objective

Our goal with this project was not just to create an eye-catching video, but to deliver a meaningful message: that consistent, simple choices can dramatically improve productivity, mental health, and long-term career success.

Research (1)

Before developing any visuals or writing the script, we dove into extensive research to understand what workplace wellness truly means, and why it’s often overlooked.

Research (2)

One particularly compelling study published in the Journal of Occupational Health Psychology in 2023 found that consistent hydration and minor posture corrections improved attention span by over 10% within just two weeks.

Script (1)

When developing our script, we didn’t want to simply list tips or facts, we wanted to make viewers feel the difference between healthy and unhealthy habits. So we built our PSA around a mirrored contrast: two characters, side by side, performing identical tasks, but with completely opposite habits.

Script (2)

As the video progresses, we show the healthy side growing stronger, spatially and visually. The lighting gets brighter. The transitions become smoother. And by the final scene, the healthy version literally pulls the unhealthy version into their world. This symbolizes how a positive mindset and good habits can transform our routines and even influence those around us.

Techniques (1)

To strengthen the visual impact of our message, we used five advanced video and audio techniques that allowed us to communicate meaning nonverbally and effectively.

Techniques (2)

Next, we applied color grading to set the emotional tone: soft blues and warm whites on the healthy side, cooler tones and shadows on the unhealthy side

Techniques (3)

Together, these techniques not only elevated the production quality but also reinforced our central message: that healthy habits lead to clearer minds, calmer environments, and better outcomes.

Equipment and Software (1)

We used a Canon EOS Rebel T7 DSLR camera to capture high-quality visuals with manual focus control.

Equipment and Software (2)

For editing, we used Adobe Premiere Pro, which allowed us to split-screen, color grade, and fine-tune audio levels professionally.