Chapter15-4

A set of vocabulary flashcards defining various types of retail stores and the three primary categories of retail distribution strategy based on the lecture notes.

Retailer

A marketing intermediary, such as a supermarket or a shoe store, that sells to ultimate consumers.

Department store

A retail organization that sells a wide variety of products including clothes, furniture, and housewares in separate departments; examples include Macy's and Nordstrom.

Discount store

A store that sells many different products at prices generally below those of department stores; examples include Walmart and Target.

Supermarket

A retailer that sells mostly food with other nonfood products such as detergent and paper products; examples include Safeway and Albertsons.

Warehouse club

A facility, usually larger than a supermarket, that sells food and general merchandise at discount prices and may require membership; examples include Costco and Sam's Club.

Convenience store

A retail outlet that sells food and other often-needed items at convenient locations and may stay open all night; example includes 7-Eleven.

Category killer

A retailer that sells a huge variety of one type of product to dominate that specific category of goods; examples include Bass Pro Shops and Office Depot/OfficeMax.

Outlet store

A store that sells general merchandise directly from the manufacturer at a discount, often featuring discontinued items or flaws known as "seconds."

Specialty store

A retail store that sells a wide selection of goods within one specific category, such as jewelry stores, shoe stores, or bicycle shops.

Intensive distribution

A strategy that puts products into as many retail outlets as possible, including vending machines; commonly used for convenience goods like soft drinks and candy.

Selective distribution

A distribution strategy using only a preferred group of available retailers in an area to ensure quality sales and service; commonly used for shopping goods like appliances and furniture.

Exclusive distribution

The use of only one retail outlet in a given geographic area, granting the retailer exclusive rights to sell brands like luxury automobiles or specialty goods.