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Nominal
similar groups
category, no order
response, type
ordinal
similar ranked
category with order
interval
temp, IQ scores, sound intensity
ordered with no true zero
ratio
ordered with true zero
height, weight, freq of sound in Hz in WR in percentage right
independent variable
cause of dependent variable
what I control
dependent variable
behavior that is changed/ the outcome
what i measure
confounding variable
influences both IV and DV
moderating variable
strengthen, diminish, or negate association between IV and DV
Continuous variable
measured to infinite degree
experimental studies
researchers identify one or more factors that they will manipulate during the study
assumed the IV will change the DV
Quasi-experimental study
dont have to be randomly assigned
cause-effect relationship required to some degree of experimental manipulation
nonexperimental/ descriptive studies
used to describe type of disease, public opinion, or some characteristic of group
no manipulation, no cause and effect
between-subject studies
studies are experimental or nonexperimental and involve 2 or more groups who are divided.
Will examine same DV
within-subject studies
studies are experimental or nonexperimental with one group of participants.
IV are various conditions completed by participants
DV is outcome of measurements
Used to compare outcome of different products.
Mixed studies
use both within and between-subject designs and utilize multiple groups of subjects tested in multiple conditions with comparisons to both groups studies.
prospective studies
collect and analyze data that has not been acquired.
Retrospective studies
these studies analyze data that already has been acquired
correlational studies
examine the relationship between IV of interest.
nonexperimental
used with Pearson correlation coefficient and noted as r
r can range from -1.0 to + 1.0
positive r= direct relationship (higher HL= more gain in HA)
negative r= inverse relationship (higher HL= lower WRS)
Purpose of hypothesis testing
used to reject or fail to reject null hypothesis
null hypothesis
stated in negative
assumes no significant difference between groups or variables
Descriptive stats
puts quantitative data into numerical form to summarize and present salient information
inferential stats
tools to assist researchers in evaluating representative nature of their findings.
provide information about the probability that the outcomes are a result of experimental mapping and not by random chance.