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Logos
type of appeal which intends to persuade through logic and reasoning, in other words, making the audience understandthe argument.
Refute
to deny the validity of an opposing argument
Anecdote
a little story by a writer to enhance his/her argument
claim
a clear and focused statement or declaration that is not factual but debatable - often a statement or declaration that expresses a specific reason for one’s position or argument
Exigence
the urgency at a point in time that motivates a writer or speaker to deliver and important message NOW
Anaphora
repetition of words or phrases at the beginning of sentences, paragraphs, or clauses (within sentences) in order to tie ideas together and place emphasis on relationships, message or meaning
Rhetoric
Effective use of language; the art of using language skillfully and effectively in order to persuade, flatter, motivate, inspire, or inform
Audience
the listeners of a speech or readers of an essay/editorial; the targeted group intended to hear a message
antithesis
in grammar, when opposite ideas are presented in balances, parallel form.
Comma Splice
error caused by joining two complete sentences with a comma, without including a conjunction
subordinate/dependent clause
in a complex thesis statement, the less important idea that is places in the first half of the sentence, not the writer’s primary argument
Purpose
the goal that a writer or speaker wants to achieve in a piece of writing; the reason for writing or delivering a speech.
diction
a writer’s specific choice of words, intended to emphasize meaning
appositive phrase
a phrase that renames a noun, by adding detail or more information to it.