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Vocabulary flashcards covering key concepts for the ADMN400 final exam, focusing on business intelligence, operations, marketing, financial management, and human resource management.
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Data-Driven Decision Making
Using data analysis to guide strategic business choices.
Key Performance Indicators (KPIs)
Quantifiable metrics used to track performance against goals.
Cognitive Biases
Mental shortcuts that can distort rational analysis, impacting decision making.
Operations Management
Planning, organizing, and supervising processes to ensure efficient production and delivery.
Critical Path Method
A scheduling technique to identify the longest stretch of dependent activities.
Promotional Goals
Raise awareness, generate interest, create desire, and drive action.
Promotional Mix
A blend of advertising, PR, sales promotions, personal selling, and digital tools for a unified message.
Silicon Valley Bank Collapse
An example of financial mismanagement and risk in banking.
Corporate Social Responsibility (CSR)
The ethical obligations of a company to contribute positively to society and maximize profits for stakeholders.
Marketing Mix (5 P's)
Product, Price, Place, Promotion, and People - elements crucial for marketing.
Types of Competition
Direct, Indirect, Potential, and Brand competition in a market.
Financial Statements
Documents that outline a company's financial position, including balance sheets and income statements.
Venture Capital vs. Angel Investment
VCs invest in later-stage startups for larger amounts and expect high returns; angels invest in early-stage startups with smaller amounts and often provide mentorship.
Human Resources Management
A strategic approach to managing people and everything related to employees.
Dimensions of CSR
Economic, Legal, Ethical, and Philanthropic responsibilities of a business.
Business Growth Strategies
Market penetration, market development, and diversification methods to increase growth.
Emotional Brain vs. Rational Brain
The emotional brain drives impulse buying and storytelling, while the rational brain evaluates features and price.
Accounting Equation
Liabilities + Equity = Assets.
Types of Accounting
Financial, Management, Cost, Auditing, Tax, and Forensic accounting.
Equity and Debt Financing
Equity involves selling shares for funding; debt involves borrowing money to be repaid.