ADMN400 Final Exam Review

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Vocabulary flashcards covering key concepts for the ADMN400 final exam, focusing on business intelligence, operations, marketing, financial management, and human resource management.

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20 Terms

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Data-Driven Decision Making

Using data analysis to guide strategic business choices.

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Key Performance Indicators (KPIs)

Quantifiable metrics used to track performance against goals.

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Cognitive Biases

Mental shortcuts that can distort rational analysis, impacting decision making.

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Operations Management

Planning, organizing, and supervising processes to ensure efficient production and delivery.

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Critical Path Method

A scheduling technique to identify the longest stretch of dependent activities.

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Promotional Goals

Raise awareness, generate interest, create desire, and drive action.

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Promotional Mix

A blend of advertising, PR, sales promotions, personal selling, and digital tools for a unified message.

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Silicon Valley Bank Collapse

An example of financial mismanagement and risk in banking.

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Corporate Social Responsibility (CSR)

The ethical obligations of a company to contribute positively to society and maximize profits for stakeholders.

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Marketing Mix (5 P's)

Product, Price, Place, Promotion, and People - elements crucial for marketing.

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Types of Competition

Direct, Indirect, Potential, and Brand competition in a market.

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Financial Statements

Documents that outline a company's financial position, including balance sheets and income statements.

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Venture Capital vs. Angel Investment

VCs invest in later-stage startups for larger amounts and expect high returns; angels invest in early-stage startups with smaller amounts and often provide mentorship.

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Human Resources Management

A strategic approach to managing people and everything related to employees.

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Dimensions of CSR

Economic, Legal, Ethical, and Philanthropic responsibilities of a business.

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Business Growth Strategies

Market penetration, market development, and diversification methods to increase growth.

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Emotional Brain vs. Rational Brain

The emotional brain drives impulse buying and storytelling, while the rational brain evaluates features and price.

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Accounting Equation

Liabilities + Equity = Assets.

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Types of Accounting

Financial, Management, Cost, Auditing, Tax, and Forensic accounting.

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Equity and Debt Financing

Equity involves selling shares for funding; debt involves borrowing money to be repaid.