microeconomics key equations

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12 Terms

1
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average total cost

  • tells you how much profit/loss you’re making

  • = total cost / quantity

2
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average variable cost

  • = total variable cost / quantity

3
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average fixed cost

  • = total fixed cost / quantity

4
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marginal cost

  • tells you how much you produce

  • = change in total cost / change in output

5
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profit

  • = total revenue - total cost

  • how to find it using the graph

    • find the quantity by finding where MC = MR

    • look at the demand line for that quantity, down till the ATC of that quantity

    • that box creates the box for profit

  • = (price - ATC) x output

6
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consumer surplus

  • on a graph: below the demand curve, above the price (equilibrium)

  • = ½ base x height

7
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producer surplus

  • on a graph: above the supply curve, below the price (equilibrium)

  • = ½ base x height

8
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deadweight loss

  • = ½ base x height

9
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elasticity

  • = % change in quantity / % change in price

  • % change = [(new number - old number) / old number] x 100

10
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least cost rule

  • = MPL / PL = MPC / PC

  • marginal product of labour / price of labour = marginal product of capital / price of capital

    • when this is true, you maximise your output while minimising your cost

  • talks about the idea of hiring workers and machines/capital

11
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utility maximising rule

  • = MUA / PA = MUB / PB

    • when the utility per $ spent for one thing you’re consuming = the utility per $ spent for the other thing you’re consuming, is when you’re maximising your utility

12
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marginal utility

  • = change in total utility / change in quantity

  • marginal utility falls as quantity increases, due to the laws of diminishing margin utility

  • tells you the additional satisfaction you get from consuming something again