DIGITAL ARTS intro test

Digital Art

Uses computer technology in its creation

AARON by Harold Cohen

Electronic Superhighway by Nam June Paik

Fine Art vs Graphic Design

Often intertwined

Design Work

stems from the need or desire to communicate a pre-existing massage: a logo or call to action ( graphic design should be immediately and clearly understood ) ( graphic design is for others

Graphic designer's intention:

- communicate a pre-existing message

- motivate action in their audience

Fine Art

primarily created for its aesthetic value, with its beauty, emotional impact, and technical skill intended to be appreciated ( fine art can be interpreted differently by different audiences ) ( fine art can be just for the artist and for others )

Fine artist's intention:

- Creates something beautiful

- Provoke thought

- Disturb

- Appreciate technical skill

- To inspire

- Create an emotional response

- Representational

Taste vs Opinions

ways of judging art

Opinion

perspective based on logic and principles

Taste

personal preference

Good design can still be successful without being to the personal taste of the viewer.