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Bias in Research
Research studies often fall prey to experimental bias, in which the results are not representative of what they are supposed to measure. Â
Case Study
A research method that involves a detailed study of a single, unique individual, institution or event. Method triangulation is used.Â
Correlation
Measures the relationship between 2 co-variables.
Covert Observation
A research method where researchers observe participantsâ ongoing behaviour in a situation. Covert = Participants are unaware they are being studied. Â
Cultural Validity
Whether the findings of research, that were originally generated in a single culture, are applicable to another culture.
Demand Characteristics
Any cue from the researcher or from the research situation that may be interpreted by participants as revealing the purpose of the investigation. This may lead to a participant changing their behaviour within the research situation. Â
Determinist/Determinism
Proposes that all behaviour has a cause and is thus predictable. Free will is an illusion, and our behaviour is governed by internal or external forces over which we have no control. Â
Dependent Variable
The variable that the researcher records or measures
Ecological Validity
The extent to which the task used in a research study is representative of real life
Ethical considerations
Conflict between the rights of the participant and the aims of the research, Ethics committee weigh up costs and benefits before approving a study. These include:Â
Protection from physical harmÂ
Right to withdrawÂ
DeceptionÂ
Informed ConsentÂ
AnonymityÂ
ConfidentialityÂ
External validity
The degree to which a research finding can be generalised to populations/ situations / settings/ contexts outside of the experiment.Â
Field experiment
A natural setting, where the IV is manipulated and the effect on the DV is recorded. Â
Generisability
The extent to which we can apply the findings of our research to the target population we are interested in
Hypothesis
A tentative statement about the relationship between two or more variables. Â
Internal validity
The degree of confidence that the causal relationship being tested is trustworthy and not influenced by other factors or variables. Examines whether the study, design, conduct and the analysis answer the research question without bias
Interview
A research method consisting of a series of questions asked face to face between an interviewer and interviewee
Independent variable
The variable that the researcher changes or manipulates
True experiment
A controlled, artificial setting, where the IV is manipulated and the effect on the DV is recorded
Natural experiment
The experimenter does not manipulate the IV as it is naturally occurring. âItâs already happeningâ For example, testing students before and after university
Opportunity sample
People who are simply most available, the ones who are nearest or easiest to obtain
Operationalise
Clearly defining variables in terms of how they can be measured
Overt observation
A research method where researchers observe participantsâ ongoing behaviour in a situation. Overt = Participants are aware of being studied.
Population validity
The extent to which the results can be generalised to groups of people other than the sample of participants used
Predictive validity
The likelihood that the results can predict the occurrence of a specified behaviour in the future
Qualitative data
Non-numerical data expressed in words e.g. extract from a diary
Quantitative data
Numerical data e.g. reaction time or number of mistakes
Quasi-experiment
IV is based on a pre-existing difference between people. Non one has manipulated this variable. It simply exists. No random allocation can occur. e.g. Gender, Culture
Random sample
Every person in the target population has an equal chance of being selected.
Reductionist / reductionism
When a complex phenomenon/behaviour is reduced into their most basic parts. The belief that human behaviour can be explained by breaking it down into smaller component parts
Reliability
A measure of consistency, to repeat research and find the same results
Sample
It is usually not possible to include all members of the population in the study, so a smaller group is selected â the sample
Social desirability bias
The tendency of research subjects to choose responses they believe are more socially desirable or acceptable rather than choosing responses that are reflective of their true thoughts or feelings
Stratified sample
Participants are selected according to their frequency in the target population. Subgroups (strata) are identified, such as gender or age groups. The relative percentages of the subgroups in the population are reflected in the sample.
Survey / Questionnaire
A research method consisting of a series of questions for the purpose of gathering information from respondents
Systematic sample
Participants are selected using a set âpatternâ/sampling frame. Every nth person is selected from a list of the target population. e.g. Every 5th person in the year 11 register at a school
Target population
The large group of people that a researcher is interested in studying, for example - university students. Â
Temporal validity
The extent to which findings from a research study can be generalised to other historical times and eras
Triangulation
The use of multiple methods or data sources in a qualitative research to develop a comprehensive understanding of phenomena
Validity
The extent to which a research technique measures the behaviour it claims to measure. Â
Variable
Something that can be changed or varied, such as a characteristic or value. Â
Volunteer sample
Participants select themselves e.g. responding to an advert.
Credibility & Trustworthiness in Qualitative Research
The extent to which the research tests what it intends to test (equivalent of validity) but in relation to the researcher. Â
TransferabilityÂ
The extent to which findings can be generalised outside of the research population.Â
Theoretical Transferability
A concept often associated with qualitative research: the extent to which findings and insights can be applied to similar contexts or situations, rather than broader populations - similar to âgeneralisabilityâ in quantitative research
Inferential Transferability
A key concept in qualitative research: the extent to which research findings from one study can be applied to other similar situations or contexts
Representational Transferability
The extent to which findings from a study can be applied or transferred to other contexts, settings, or populations beyond the specific study sample - similar to âexternal validityâ in quantitative research, but with a focus on qualitative research
Reflexivity
Involves researchers critically examining how their own beliefs, biases, and experiences might influence the research process and findings, acknowledging the subjective nature of qualitative research.