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social psychology
how we think about, influence, and relate to others
attributions
how people explain behavior and mental processes of themselves and others
dispositional attribution
explaining someone's behavior by attributing it to their internal qualities, such as personality, character, or beliefs
situational attribution
explaining someone's behavior by attributing it to factors outside of their control, such as the environment or circumstances
attribution theory
we explain behaviors by crediting the situation or the person’s internal disposition (personality)
fundamental attribution error
tendency to blame a person’s disposition (personality) and not consider the situation (that guy cut me off because he’s a jerk—not that his wife could be in labor)
actor-observer bias
when its others—blame the person, when its you, blame the situation
self-serving bias
self only—our successes are because of us and our hard work, our failures are someone else’s fault
self-fulfilling prophecy
a belief that leads to its own fulfillment
social comparison
we evaluate ourselves based on comparison to society and social circles
upward comparison
compare to people you think are better then you (I want to be like them)
downward comparison
compare to someone you think is worse off than you (at least I do not have it as bad as them)
relative deprivation
judge what we are lacking relative to others
explanatory style
how people explain good and bad events in their lives and others—either optimistic (positive) or pessimistic (negative)
external locus of control
chance/outside focuses control your fate
internal locus
we control our own fates
mere exposure effect
repeated exposures to novel stimuli increases liking of them (the more time you spend around something the more you like it)
stereotype
generalized concept about a group (a label)
reduces cognitive load (mental effort) when making decisions
usually the basis of prejudice and discrimiantion
prejudice
negative reaction towards a person/group with out any advance experience with that group (a belief/emotion)
discrimination
different treatment of a person/group than how you would treat others (a behavior)
implicit attitudes
unconscious bias—leads to ingroup bias, ethnocentrism, outgroup homogeneity bias, just-world phenomenon, belief perseverance, cognitive dissonance
ingroup bias
tendency to favor our own group
ethnocentrism
tendency to see your own group as more important than others
outgroup homogeneity bais
perception that out-group members are similar, while the in-group members are diverse
just-world phenomenon
tendency for people to believe that the world is just and therefore people get what they deserve
belief perseverance
stick to your original belief even when given evidence to disprove it
cognitive dissonance
two opposing thoughts conflict with each other, causing discomfort, which makes us find ways to justify the situation
social norms
define expectations and roles for individuals and social situations
social influence theory
people’s thoughts and actions are influenced by others
normative social influence
we conform to gain approval or to not stand out from the group
informational social influence
we conform to others because we think their opinions must be right
elaboration likelihood model
a theory of persuasion that explains how people process persuasive messages through two main routes: the central route and the peripheral route
central route to persuasion
change people’s attitudes through logical arguments and explanations; leads to long term behavior change
peripheral route to persuasion
change people’s attitudes through incidental cues (like a speaker’s attractiveness); can also use emotional appeals; leads to temporary behavior changes
halo effect
overall impression of a person/thing that is influenced by a single positive trait or characteristics
foot in the door phenomenon
complying with a small request then leads to going along with a larger request
door in the face phenomenon
a large request is turned down, when then leads you to be more likely to comply with a small request
conformity
change in a person’s behavior to more closely match the group (classic experiemtn—showed lines of different lengths, confederates gave wrong answers to see if others would go along with it)
factors that influence conformity
person is insecure, group has three or more people, group is unanimous, person admires group, person has no prior commitment to a response, others observe their behavior, cultural expectations (collectivistic)
obedience
complying with an order or command (classic experiment: participants were to “teach” another indivudal using shocks; ~65% of participants would administer lethal shocks to another person simply because they were told)
factors that could lead to influence obedience
proximity of authority figure, legitimacy or prestige of the figure, distance from the victim, role models for defiance
cultural influences conformity and obedience through..
collectivistic and individualistic
collectivistic
encourages social and group ties (more conformity/obedience)
indivudalistic
encourages individuality (less conform/obedience)
group polarization
the more time spent with a group the stronger their thoughts/opinions will become (must have same opinion already)
groupthink
desire for harmony within a group leads to everyone going along with the same thinking, ignoring other possibilities or bad ideas
bystander effect (diffusion of responsibility)
the more people around the less likely we are to help someone in need
deindividualization
loss of self-awareness and self-restraint occurring in group situations that encourage anonymity
social loafing
tendency for people in a group to expert less effort when pooling their efforts together
social facilitation
perform better on a simple or well learned tasks in the presence of others
false-consensus effect
we overestimate the degree to which everyone else thinks/acts the way we do
superordinate goals
two or more groups work together to achieve a common goal, creates cohesiveness
social trap
people put their own needs before the group needs, results in bad outcome
industrial/organizational psychology
psychology of work—best practices, relationships in the workplace or with company, how you feel about job (burnout)
altruism (prosocial behavior)
unselfish interest in helping other people, happens because of social reciprocity norm and social responsibility norm, and gaining social approval
social reciprocity norm
we give so we can get something in return
social responsibility norm
act in ways that benefit the community (moral sense of good)
stanford prison experiment (zimbardo)
classic “experiment” where individual were assigned to be guards/prisoners, within days they took on their roles and went too far; highly unethical study