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homo economicus
is rational (chooses what he thinks is best for him)
maximises individual utility
depends on one’ s own bundle of goods/income
free of emotions
makes no errors in information processing
Gary Becker on economics
“Economics is the combined assumptions of maximizing behaviour, market equilibrium, and stable preferences, used relentlessly and unflinchingly.”
basic rule of cost-benefit analysis
Realize any action x, as long as B(x) > C(x)
benefit B(x)
Maximum willingness to pay for action x (hypothetical question if x is not sold on the market)
cost C(x)
Cost of action expressed in monetary terms (hypothetical question if x is not sold on the market)
reservation price
Price that makes you indifferent between realizing and not realizing x
What to look out for when making decisions
take implicit costs into account
ignore sunk costs
measure cost and benefit in absolute terms
take the difference between average and marginal cost into account
implicit costs
Value of the next best alternative that cannot be realized if you realize x
(“What opportunities am I giving up by choosing x?”)
sunk costs
Historical costs that have already been incurred and are therefore no longer relevant to the decision (sunk cost fallancy)
equilibrium price and quantity
price-quantity combination in which the market is satisfied
excess supply and demand are zero
pareto efficiency
allocation, where it is not possible to make an individual better off without making another individual worse off
price cap
below the equilibrium price: creates excess demand
above the equilibrium price: no effect
price support
keeps the price above the equilibrium level
government is becoming an active buyer in the market
creates excess supply
functions of prices
rationing function: consumers recieve the goods they value most
allocation function: resources are used for the production of goods for which they are most productive
factors shifting the demand curve
income
preferences
prices of substitutes and complements
expectations
population size
normal good
quantity demanded increases with an increase in income
inferior good
quantity demanded decreases with an increase in income
factors shifting the supply curve
technology (cost-reducing)
factor prices
number of providers on the market
expectations
weather
budget line
combination of goods that fully exploit the income at given prices
slope: price ratio = - PA/PB
indicates opportunity cost for an extra unit of the other good/exchange rate between both goods
composite good
all other goods, than the one analysed
often standardized to 1€
assumptions on preference ordering
completeness
monotony/non-satisfaction: more is better
transivitiy
convexity: mixed bundles are better than extreme bundles
continuity: small changes in goods only lead to small changes in preferences
indifference curve
combination of all bundles of goods between which an individual is indifferent
characteristics:
ubiquitous: each bundle is on an indifference curve
can’t cut each other
have a decreasing slope, due to convexity
marginal rate of substitution
quantity of a good that an indiviual is willing to give up to abtain an additional unit of another good, while maintaining the same level of utility
slope of the indifference curve
price-consumption-curve (PCC)
shows all optimal bundles, that arise from a variation in price (income and other prices remain constant)
income-consumption-curve (ICC)
shows the optimal bundles of two goods consumed for changes in income at given prices
Engel-curve
shows the optimal consumption of one good for changes in income at a given price
substitution effect
tendency of consumers to replace a more expensive item with a cheaper alternative when its relative price rises
always negative
income effect
change in demand for a good or service caused by a change in a consumer's purchasing power
total effect of a price change
substitution effect + income effect
Giffen-good
good for which consumption increases with prices
inferior good
aggregating demand curves
individual demand curve: P = a - b*Qi
market demand curve: P = a - (b/n)*Qi
definition price elasticity of demand
percentage change in demand for a good when the price of the good changes by one percent
independent of units
formula price elasticity of demand
ε = (ΔQ/Q)/(ΔP/P)
or
ε = P/Q * 1/slope
inelastic demand
ε > -1
quantity changes underproportionally to a price change
isoelastic demand
ε = -1
quantity changes proportionally to a price change
elastic demand
ε < -1
quantity changes overproportionally to a price change
calculation slope
ΔP/ΔQ
or
coefficient (δP/δQ) in the point
perfectly elastic demand
ε = - ∞
horizontal demand curve
perfectly inelastic demand
ε = 0
vertical demand curve
calculation price elasticity segment ratio method
ε = EC/AC
… = GE/GC * GC/FC = GE/FC

isoelastic demand curve
P = k/Q1/ε
price elasticity revenue maximization
… if the price elasticity | ε | = 1
price elasticity depends on…
substitutability: high substitutability → high elasticity
share in budget: high share → low elasticity
time: short term → high elasticity, long-term → low elasticity
defintion income elasticity of demand
percentage change in demand for a good when income changes by one percent
formula income elasticity of demand
η = (ΔQ/Q)/(ΔY/Y)
or
η =Y/Q * 1/(slope of Engel-curve)
income elasticities for different types of goods
inferior goods
1% increase in income leads to a decrease in demand
η < 0
necessary goods
1% increase in income leads to a <1% increase in demand
η < 1
luxury goods: η > 1
1% increase in income leads to a >1% increase in demand
definition cross price elasticity of demand
change of demand for one good, after change of price for another good
formula cross price elasticity of demand
… for goods X and Z
εxz= (ΔQx/Qx) / (ΔPz/Pz)
ε < 0: goods are complements
ε > 0: goods are substitutes
basic question intertemporal decisions
How would a consumer distribute consumption across time?

intertemporal decisions present value
present value of a payment X in T years with interest rate r: X/(1+r)T
intertemporal decisions present value of lifetime income
= present value of lifetime consumption
M1 + M2/(1+r) = C1 + C2/(1+r)
defintion and formula intertemporal marginal rate of substitution
number of consumption of units in the future that an individual would be willing to give up in order to obtain another unit of present consumption, at a constant level of utility
Δc2/Δc1
interpretation IMRS (intertemporal marginal rate of substitution)
IMRS = 1 : consumption can take place today or tomorrow
IMRS > 1 : consumption is valued stronger today
IMRS < 1 : consumption is valued stonger tomorrow
intertemporal decisions effect of reduction in interest rates
income effect:
borrower has more income → income effect increases present and future consumption
saver has less income → income effect decreases present and future consumption
substitution effect (trading between present and future consumption)
saving becomes less attractive → increase in present consumption and decrease in future consumption
permanent income hypthesis (Milton Friedman)
individuals do not base their consumption decisions on the current income of this period, but on permanent/lifetime income (present value of income over life)
in each period only a part of the permanent income is consumed
increase in income in a period leads to a proportionally smaller increase in consumption in that period (parts of the additional income are used for future consumption)
practical implication: “consumption smoothing” through loans
intertemporal decisions time preferences
most people have a present preference or bias
time preferences differ between people
effect of a price change normal good
substitution effect and income effect reinforce each other
effect of a price change inferior good
substitution effect and income work in opposite directions
income and substitution effect perfect complements
income effect = total effect
substitution effect = 0
income and substitution effect perfect substitutes
income effect = 0
substitution effect = total effect
production function
Q = F(K, L); K = capital, L = labour
provides the highest possible output Q for a given combination of production factors
changes due to technological
production short-run
longest period of time during which the quanitity used cannnot be varied by at least one input factor
production long-run
shortest period of time needed to change the quantities of all input factors used
production variable input
input factor, the amount of which can be adjusted in the short term
production fixed input
input factor whose quantity cannot be adjusted in the short term
shape of the production function
runs through the origin
for small factor input quantities, the marginal product of the variable input factor initially increases
from a certain amount of factor input, the marginal product of the variable factor decreases
law of diminishing returns
If the other input are held constant, the output increases resulting from an increase in the amount of the variable factor and decreases (from a certain point) with the amount of this variable factor
production total product
production quantity as a functino of the quantity of the variable input factor used
production marginal product
change in the quantity of production when an input is increased by one unit
→ derivative
production average product
production quantity per unit of a given input factor
in each point of the total product curve is the slope of the line through the origin and this point (Q/L)
intersects with the marginal product at it’s maximum (APL max)
production isoquant
set of all input combinations that result in the same output level
production marginal rate of technical substitution (MRTS)
ratio at which one factor of input production can be exchanged for another without changing the level of output
for perfect substitutes: 45° angle
for perfect complements: L-shape
production constant returns to scale
an increase of alll production factors by x-percent increases production by x-percent
production increasing returns to scale
an increase of all production factors by x-percent increases production by more than x-percent
production decreasing returns to scale
an increase of all production factors by x-percent increases production by less than x-percent
Cobb-Douglas production function
Q = mKα*Lβ
Leontief production function
perfectly complementary inputs
Q = min(aK, bL)
costs fixed costs (FC)
costs that are not directly related to the output quantity in the short term (costs of all fixed production factors)
always according to output quantities
costs variable costs (VC)
costs that vary with the output quantity in the short term (costs of all variable production factors)
always according to output quantities
costs total costs
all production costs
TC = FC + VC
always according to output quantities
costs capital costs
implicit rental value of using physical assets, fixed costs
FC = r*K0; r = interest rate per unit, K0 = units of capital used
increasing marginal product…
for concave shape of the curve
decreasing marginal product…
for convex shape of the curve
average fixed costs (AFC)
fixed costs divided by the output quantity
approaches zero for infinity
average variable cost (AVC)
variable cost divided by the output quantity
has a global minimum
average total cost (ATC)
total costs divided by the output quantity
has a global minimum
marginal costs (MC)
change in total costs, resulting from a change in output by one unit
→ derivative of the variable costs, fixed costs drop out as they are constant
relation of marginal and average costs
marginal costs curve intersects ATC- and AVC-curve at its minimum
additionally:
if MC < ATC/AVC: average cost decreases with the output quantity
if MC > ATC/AVC: average cost increases with the output quantity
costs allocation between two production sites
production quantities should be selected such that the marginal costs at the two production sites are the same
relationship between the MC and MP
minimum of the MC-curve corresponds to the maximum of the MP-curve
MC = w/MP
relationship between the AVC and AP
minimum of the AVC-curve corresponds to the maximum of the AP-curve
AVC = w/AP
isocost line
quantity of all input factor bundles that fully utilize a given production budget at given factor prices
slope: negative factor price ratio (-w/r)
maximising output for given expediture
tangential point between the isoquant and the isocost line
minimum costs for a given output level
tangential point between the isoquant and the isocost line
cost/output maximisation optimum
MPL/w = MPK/r
consequence: if the last additional euro invested in an input factor generates more additional output than with the last euro invested in the other input factor, more of the first factor should be used
at cost minimum: ration of marginal product to factor price must be same for all input factors
capital-to-labour-ratio
varies across countries and companies
leads to different optima with the same underlying production function
output expansion path
curve of tangential points (minimum cost combinations) resulting from a shift in the isocost line for a given isoquant set
long-term costs (LTC)
can be presented as a function of output from the output expansion path
LTC-curve always runs through the origin (company can liquidate inputs)
LTC and returns to scale
constant returns to scale: constant slope
increasing returns to scale: concave function
decreasing returns to scale: convex function
economies of scale
production processes with constant, decreasing or increasing returns to scale are special cases
returns to scale often vary along the production process