Economics
The study of how people and societies satisfy their unlimited wants with limited resources.
Scarcity
Exists when there are not enough resources to satisfy human wants.
What questions should you ask when thinking about scarcity?
What should be produced? How are we going to produce it? Who should we produce it for?
Macroeconomics
The study of the whole economy
Macroeconomic Units of Study
economic growth, economic stability, international trade
Macroeconomic Topics of Interest
money, banking, and finance; government taxing and spending policies; inflation
Microeconomics
The study of the individual consumer
Microeconomics Units of Study
consumer markets, business markets, and labor markets
Microeconomics Topics of Interest
markets, prices, costs, profits, competition, and government regulations; consumer behavior; business behavior
Product Substitute
A product or service that consumers see as essentially the same or similar enough to another product
ex: coke vs. pepsi; yeti vs stanley
Product Complement
A good that adds value to another product
ex: peanut butter and jelly; printer and paper
Supply
Economic principle that refers to the total amount of a good or service that is available to consumers.
Demand
The economic principle refers to the consumer's desire to purchase goods and services and willingness to pay for a good or service.
Something is only worth what people want to pay for it
Law of Demand
There is an inverse relationship between price and quantity demanded
As prices rise, the quantity demanded goes down; the reverse is also true
Law of Supply
There is a direct or linear relationship between price and quantity supply
Prices rise, quantity goes up; the company makes more money; they follow each other
Demand=
downward sloping line
Supply=
upward sloping line
When do you move along the curve on the graph for both supply and demand?
when it talks about influence or price. there are also no shifters
When do you move the curve?
when it talks about factors or influence
shifts in the demand curve
change of price of relative goods, changes in income, changes in taste, number of consumers, expectations
shifts in the supply curve
changes in input prices (battery), changes in technology, natural disruptions, number of firms in market, expectations
Law of Marginal Utility
the more of an item that you use or consume, the less satisfaction you get from each additional unit consumed or used.