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Yerkes-Dodson Law
Performance peaks with moderate arousal
Behavior-feedback effect
behavior shapes attitudes/feelings
Self-actualizing tendency
Maslow’s hierarchy — innate drive to full potential
The bystander effect
less likely to help when others are present
hormones
leptin, ghrelin, etc.
belief perseverance
clinging to beliefs despite evidence
confirmation bias
looking for info that supports your belief
peripheral route persuasion
persuaded by surface-level cues
sublimation
channeling impulses into acceptable actions
group polarization
group discussion strengthens beliefs
deindividuation
loss of self-awareness in groups
social facilitation
better on easy tasks in front of others
social loafing
individual inerersts leading to group loss
fundamental attribution theory
underestimating situation, overestimating personality
cognitive dissonance
discomfort from holding conflicting thoughts
rationalization
self-justifying behavior
relative deprivation
feeling worse compared to others
informational social influence
conforming because others seem right
door-in-the-face technique
ask for something big, then settle