AICE Travel and Tourism Review

List THREE reasons for travel.

Leisure, Business, VFR (visiting friends and family)

List 4 types of leisure tourism.

adventure, sports, food, dark

What is accommodation?

"Where you sleep," temporary shelter and services for travelers

What are external factors that could impact tourism?

political, health-related, natural disasters

What is an example of a political external factor?

Yellowjackets protest in france

What is an example of a health-related external factor?

COVID-19, Zika, Bird Flu

What is an example of a natural disaster external factor?

Wildfires, Hurricane Katrina

What is vertical integration?

When a company owns all parts of the process

What is horizontal integration?

When a company owns all its competition for the same product

What is an example of vertical integration?

Disney, Universal, some tour operators (RUI)

What is an example of horizontal integration?

Marriott (hotels such as Courtyard, Ritz, Fairfield) and Carnival (cruises)

Define seasonality.

The fluctuation in demand for a travel product.

Define perishability.

Travel products being consumed as they are produced. (Bus tickets, plane tickets, train tickets)

How can you overcome seasonality/perishability?

Deals/Discounts, Buy 1 Get 1 Free, Hold Events

Define intangibility.

Travel cannot be touched so people rely on pictures, recommendations and reviews to make decisions on travel products.

How can you overcome intangibility?

pictures, social media, vlogs

How does the currency exchange rate impact tourism?

The rates fluctuate! Higher rates will bring less people, lower rates will bring more people.

What does UNESCO stand for?

United Nations Educational, Scientific and Cultural Organization

What are three UNESCO sites?

Taj Mahal, Stonehenge, Great Wall of China

What are UNESCO sites?

sites with cultural or natural significance so exceptional that it transcends national boundaries.

Define Rural Tourism.

the travel to places that are non-urbanized.

What is a commercial organization?

a for-profit company that aims to increase its market share.

What are three examples of commercial organizations?

Hilton/Marriott, Delta/Jet Blue, Disney/Universal

How are commercial organizations funded?

profit, sales, reinvestment and ancillaries.

What is a non-commercial organization?

A "non-profit organization" that aims to provide services to support tourism, provide grants for development, invest in promotion and create jobs.

What are examples of non-commercial organization?

police, public libraries, refuse collection, and parks

How are non-commercial organizations funded?

memberships, subscriptions, grants, fundraisers, tax dollars, and the sale of goods and services.