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Perception
The process of organizing and interpreting sensory information
Bottom-Up Processing
Processing that begins with sensory receptors and works up to the brain’s integration of sensory info
Top-Down Processing
Information processing guided by higher-level mental processes, as when we construct perceptions drawing on experience
Selective Attention
Focusing of conscious awareness on a specific stimulus
Perceptual Set
A mental predisposition to perceive one thing and not another
Schemas
Concepts that organize and interpret unfamiliar information
Context Effects
Context alters our perception of stimuli
Cocktail Party Effect
Ability to focus on one voice among many
Gestalt
An organized whole; tendency to integrate pieces into a meaningful whole
Proximity
Objects close together are perceived as a group
Closure
Brain fills in gaps to create a whole
Similarity
Similar items are grouped together
Figure-Ground
Organizing visual field into objects (figures) that stand out from background
Continuity
Perceiving smooth continuous patterns
Change Blindness
Failing to notice changes in the environment
Inattentional Blindness
Failing to see visible objects when our attention is directed elsewhere
Binocular Cues
Depth cues that require both eyes
Retinal Disparity
Binocular cue where greater disparity = closer object
Convergence
Binocular cue where eyes move inward for near objects
Monocular Cues
Depth cues available to either eye alone
Relative Size
If two objects are similar in size, smaller image is farther
Interposition
Closer objects block distant ones
Relative Clarity
Hazy objects are perceived as farther away
Linear Perspective
Parallel lines appear to converge with distance
Texture Gradient
Closer objects have more texture detail
Perceptual Constancy
Perceiving objects as unchanging despite changes in sensory input
Apparent Motion
Perception of movement in stationary objects
Concept
Mental grouping of similar items
Prototype
Mental image or best example of a category
Schema
Framework that organizes and interprets information
Assimilation
Fitting new information into existing schema
Accommodation
Adapting schema to include new info
Heuristics
Simple thinking strategy for problem-solving
Representative Heuristic
Judging likelihood by how well it matches a prototype
Availability Heuristic
Estimating likelihood based on availability in memory
Mental Set
Tendency to approach a problem in a familiar way
Priming
Unconscious activation of associations in memory
Framing
Way an issue is posed affects judgment
Functional Fixedness
Inability to see new uses for familiar objects
Gambler’s Fallacy
Mistaken belief that past events influence independent future ones
Sunk Cost Fallacy
Continuing investment in a lost cause due to prior investment
Creativity
Ability to produce novel and valuable ideas
Convergent Thinking
Narrows options to determine the best solution
Divergent Thinking
Expands possible solutions to include many options
Memory
Learning that persists over time
Implicit Memory
Retention without conscious recollection
Procedural Memory
Memory of how to perform tasks (e.g., riding a bike)
Explicit Memory
Memory of facts and experiences
Episodic Memories
Memory of personal experiences
Semantic Memories
Memory of facts and general knowledge
Prospective Memory
Remembering to do things in the future
Long-Term Potentiation
Increased neural firing potential after stimulation
Working Memory
Active processing of current input and long-term memory
Phonological Loop
Holds and processes verbal information
Visuospatial Sketchpad
Holds and processes visual and spatial info
Multi-Store Model
Model of memory with sensory, short-term, and long-term stores
Sensory Memory
Immediate recording of sensory info
Iconic Memory
Fleeting visual memory
Echoic Memory
Fleeting auditory memory
Short-Term Memory
Holds small amounts briefly before forgetting or storing
Long-Term Memory
Permanent memory store with unlimited capacity
Encoding
Process of getting information into memory
Storage
Process of keeping information
Retrieval
Process of recalling information
Automatic Processing
Unconscious encoding of incidental information
Effortful Processing
Encoding that requires attention and conscious effort
Shallow Processing
Encoding based on structure or appearance
Structural Encoding
Encoding based on physical appearance
Phonemic Encoding
Encoding based on sound
Deep Processing
Encoding based on meaning and connections
Semantic Encoding
Encoding that connects input with existing knowledge
Mnemonics
Memory aids using imagery or organization
Chunking
Organizing info into familiar units
Method of Loci
Memory aid using visualization of locations
Hierarchies
Organized systems that rank information
Spacing Effect
Better retention through spaced study
Massed Practice
Studying all at once (cramming)
The Serial Position Effect
Tendency to recall first and last items best
Sensory Memory
Limited duration memory for sensory input
Short-Term Memory
Brief memory storage for a few seconds
Long-Term Memory
Stable, durable memory system with unlimited capacity
Maintenance Rehearsal
Repeating info to retain it
Elaborative Rehearsal
Linking new info to existing knowledge
Autobiographical Memory
Memory for personal life events
Retrograde Amnesia
Inability to recall past memories
Anterograde Amnesia
Inability to form new memories
Infantile Amnesia
Inability to recall memories from early childhood
Alzheimer’s Disease
Neurodegenerative disorder causing memory loss
Recognition
Identifying learned material (e.g. multiple choice)
Recall
Retrieving previously learned material (e.g. short answer)
State-Dependent Memory
Better recall when in same state as learning
Context-Dependent Memory
Better recall when in same context as learning
Testing Effect
Enhanced memory after retrieval
Metacognition
Awareness of one’s thought processes
The Forgetting Curve
Memory loss over time without rehearsal
Encoding Failure
Failure to process information into memory
Proactive Interference
Old info disrupts new info learning
Retroactive Interference
New info disrupts recall of old info
Tip of the Tongue
Knowing info but failing to retrieve it
Repression
Unconscious exclusion of anxiety-provoking thoughts