DECA Hospitality and Tourism Test

Anti-Trust laws

laws that prevent people from restricting competition

After discovering your group's purpose, you should

agree on ground rules

Continuous Improvement

continuously evaluating business processes to make them more efficient and effective

Business Process Management

constantly striving to align its objectives

and activities with customer needs

Organizational Structuring

the way business functions relate within a company

Distribution Channel Members should keep in mind that customers tend to ...

define service differently

What do businesses need to do to adapt to today's markets

Analyze Organizational resources (everything a business uses to operate)

Tangible Product

product that can be touched

If you are not self-employed you can receive ...

vacation pay

Ethics is important in accounting bc financial records can be ...

interpreted in different ways

Farmers Almanac

provides long-range weather forecasts

Chamber of Commerce

provides stats on tourist info

perfect correlation of variables

r=1

Variables do not vary together at all

r=0

-1 > r > 0

one variable increases as the other variable decreases

0 > r > 1

the two variables tend to increase or decrease together

A quick, cost-efficient way to obtain current information is by

Accessing the internet search engine

Information management can be a challenge because

not many people know what it is or what role they should play in it

Digital convergence

digital services that

were once separate entities to combine into new forms

A chain of hotels might analyze and interpret the marketing information contained in

databases in order to

compare several variables that change from property to property

Some businesses use software programs that help maintain the

security of data they send over the Internet to clients. These programs prevent

documents from being forwarded

before asking everyone you know to

make a contribution, you should

prepare a budget

What is something you do not need to complete your project

sponsors

When businesses use an automatic reorder system, an order for

additional

supplies is placed when the inventory decreases to an established level.

What production activity establishes a timeline?

Scheduling

What is one of the main benefits for participating in a trade show?

Obtain sales leads (consumers show interest in a product)

IN the travel and tourism industry, customers' perception of value and worth are often associated with...

price

Buyers consider customer requests in order to

determine whether a profitable

market exists for new goods and services.

When selecting a vendor, a service that might influence a business owner's decision to select a certain vendor is

advertising

Social bookmarking web sites

allow subscribers to post, tag, and rank

links to articles, blogs, photos, and videos online.

One way to use the concept of digital colors is to prepare

accurate proofs

. Businesses

should check the final proof against the

previous version

What is a guideline for writing a news release

be objective in presenting facts

What is an important part of display maintenance?

replacing missing items immediately

What is an example of sales promotion that hotels use to attract customers?

weekend discount package

What might a travel agency include in a display to graphically show people enjoying a destination or participating in a tour of exotic places?

videos

Open-ended question

answer needs more than yes or no

Interpretive question

help you understand what the customer said

Impersonal question

unrelated to the customer's preferences

Cause and Effect

emphasize relationship between events

Perfect competition is used as a ...

benchmark to compare real market structures against

Evaluative information (feedback)

the conclusion people reach after they examine something carefully

many people pay for meals and lodging on credit through a ...

travel and entertainment card

Accounts payable

money a business owes

Equity

assets a business owns

Accounts receivable

money owed to business by others

Why does a company track payroll records?

to document wages paid

Negotiations

discuss potential issues and ways to resolve them

Forecasting

predicting trends and sales

Terrorism is an

employee safety issue

How can you decide which career is best for you?

Use multiple assessment tools

What is absolutely required on a resume?

Education

What is a characteristic of a travel and tourism industry?

Transports people to destinations away from home

Follow up

sales activities which occur after a sales presentation or a sale has been made to ensure

customer satisfaction

Why does a company communicate core values of its products?

to appeal to the target market

Product Extension

additional product, related to but different from, the main product

Color is used to ... in a print ad

highlight a specific element (logo)

Media reps

sell space to advertisers

Engravers

prepares artwork submitted by illustrator

Advertiser

has final responsibility to check an advertising proof

Hard news

news that should be released now

Soft news

news that can be released later bc public will still hold interest