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Convergence
the coming together of computing, telecommunications, and media in a digital environment
what are the three types of convergence?
technological, economic, cultural
Consolidation
traditional media companies growing fewer and much larger through mergers and acquisitions.
Digital Native
grew up with digital media
Digital Immigrant
grew up with analog media
Time shifting
recording video or audio for later viewing or listening
Place Shifting
the practice of accessing stored media from different locations
Surveillance
info about processes, issues, events, and other developments in society, primarily connected to journalism.
Correlation
media interpretation of events and issues that help individuals understand roles within a larger society.
Cultural Transmission
transference of dominant culture and subcultures from one generation to the next or to immigrants.
Entertainment
function performed by other 3 activities and content designed specifically to entertain.
trends in media ownership
Successful media enterprises becomes larger in size and scope by acquiring through purchases or merger other media enterprises.
Inventor of the printing press
Johannes Gutenberg
produsers
people who create and consume
Media Literacy
critically analyzing what we consume.
Media Framing
particular presentation and communication of messages influences our perception of it or How we present a story.
Media Grammar
Medium's underlying rules, structures, and patterns that influence audience use and understanding
Conglomerates
Function of Newspapers
Surveillance: informing the public of important events
function of Books
Agents for social change, important cultural repository, windows on the past, sources of personal development, source of entertainment, and mirrors culture.
Who is Benjamin Day?
Penny press, which made newspapers affordable and introduced advertisements.
Circulation
people who subscribe and how many subscribe
Readership
how many people read it regardless if they are subscribed or not.
Penny Press
newspapers that sold for a penny in the 1830s
Dime Novel
books affordable to everyone and only cost a dime.
trends in readership of newspapers
decreased because everything's online
Functions of recording Industry
podcasting and satellite radio.
Recording Industry Business Model
In Mashup videos, everyone sticks to what's popular and makes the most money.
Broadcasting
the distribution of content, either audio or video, to a large dispersed audience by means of any medium of electronic mass communications.
Functions of Radio
medium of news and entertainment around the world. Broadcasts important information in remote rural areas. Used globally for emergency broadcasts.
Mathew B. Brady
arranged the civil war bodies for a photograph.
How radio adjusted to TV
-found it could concentrate on news b/w 6-9 am and 3:30-6.
-drive time- day part
-bc drams had gone to tv, radio changed format to music with DJ's
Holly wood Movie Moguls
Walt disney (mickey mouse and cartoons) warner brothers, read up on page 129 and 130
Common theme across all platforms with regard to "adapting to stay alive"
They have to change their format to stay relative. For example Newspapers became digital, to keep up with technology, books as well, radio moved into cars so that they are still useful because you can't watch tv in the car. Television tries to stay relative by changing what it puts out during the day. ( kids shows/ old movies because most people who don't have/use their phones very often are old people and kids who aren't allowed to have phones yet.)