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optical illusion
series of still images giving impression of movement phi phenomena
field theory
behaviour should be examined in relation to interactions between individuals and the environment
figure/ground segregation: auditory domain
we focus on sound of a person speaking (figure), while tuning out other noise (ground)
gestalt laws of organisation
proximity, similarity, closure, good continuation
law of proximity
objects or shapes close to one another appear to form groups
law of similarity
when objects look similar to one another, ofte perceived as group or pattern
law of closure
when shapes are not closed, we tend to fill in missing elements to complete the image
law of good continuation
vision moves through one object and continues to another
barriers of problem solving
mental set, “paradox of success”, functional fixity
