Grade 10 Business Studies - Business Environments

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Flashcards covering the key concepts related to business environments, including micro, market, and macro environments, as well as various environmental factors and their impact on business operations.

Last updated 4:14 PM on 6/3/25
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43 Terms

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Micro Environment

The internal environment in which a business operates, over which the business has full control.

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Vision

The expectations of what the business can realistically achieve in terms of aspirations and purpose.

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Mission

The reason why the business exists and its main direction.

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Goals

The end results that the business hopes to achieve.

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Objectives

The specific defined outcomes that the business will work towards in order to achieve its goals and mission.

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Purchasing

Responsible for acquiring the means needed to carry out the activities of the enterprise to make a profit; the buying function.

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Human Resources

Manages people in the business - involves recruiting new staff and managing existing staff.

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Administration

Deals with the information flows that are needed to run a business (paperwork).

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Finance

Makes sure the business has the financial resources needed to run a business.

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Public Relations

Relates to building and managing relationships with all stakeholders including customers, suppliers and employees.

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Natural Resources

Comes from nature and needs processing; remuneration is rent.

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Human Resources

Physical and mental talents and skills of people used to create goods and services; remuneration is wages and salaries.

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Capital/Financial Resources

Money, production facilities, buildings, land, etc. that is used to produce goods; remuneration is interest.

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Entrepreneurial Resources

People who are prepared to take a risk; remuneration is profit.

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Management

Directs human behavior; communicates through management functions; manages plans to reach targets; controls systems and procedures.

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Leadership

Influences human behavior; communicates through interaction/behavior/vision/values/charisma; encourages new ideas; inspires staff.

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Suppliers

They are individuals, companies or other organizations that provide goods or services to a business. Provides inputs that the business needs in order to produce goods or services.

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Competitors

They are other businesses that sell the same or similar products/services

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Intermediaries

They bridge the gap between the manufacturer and the consumer. They bring the products and services within reach of the consumer.

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Marketing intermediaries

Are wholesalers, retailers, spazas, agents, broker etc.

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Financial intermediaries

Are banks and insurers.

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Electronic commerce, or e-commerce

Takes place when businesses sell their products using Internet technology, can lead to disintermediation.

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Wholesalers

Buy goods in bulk from the manufacturer and store them in warehouses.

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Agents

Act as representatives for products, manufacturers and wholesalers and do not take ownership of products. They earn commission on sales.

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Brokers

Are sales intermediaries who do not take ownership of the product. Their main purpose is to negotiate markets where there are only a few buyers or sellers. They usually specialise in a particular product, country, province or area.

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Buyers

Are the final users of the product/services.

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Power of suppliers

Include factories/providers of goods/services that businesses would obtain/buy from in order to operate their business.

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Threats of substitutes

Are different products/services that at least partly satisfy the same needs of consumers and can be used to replace one another.

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Direct Selling

This is the marketing and selling of products directly to consumers. It does not involve middlemen.

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Distribution

This the route that a product follows from the time it was produced until it is sold to the end consumer. The route is called the distribution channel.

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Regulators

Establish regulatory bodies that set rules and requirements for the operation of businesses in that industry.

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Civil Society

Organized groups within a society can influence the way businesses conducts it. Represent the interests of workers.

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Macro Environment

The external environment in which a business operates. A business has no influence or control over this environment.

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Political Environment

Factors which have a significant influence on business because they influence people's long-term view of a country's economy.

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Economic Environment

Includes all the businesses and government enterprises and organisations involved in the economy. It depends on the economic system of the country.

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Social Environment

The structure of society is constantly changing.

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Technological Environment

Has shown the fastest changes as new technologies constantly develop. Makes it possible to improve the production process by replacing human labour with electronic and computer equipment.

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Legal Environment

Is set to regulate the performance of business and to protect the assets of a country. Parameters (boundaries/rules within which actions should take place) are set in legislation and businesses have to operate within those parameters.

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Physical Environment

Includes the availability and development of natural resources of the country-for example wood to make furniture and soil to grow crops.

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International Environment

Includes other countries' laws, cultures, economics and politics. Operates in a complex environment, because every country has its own environmental factors such as technology, economy, laws, politics, markets and competition.

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International Trade

Companies trade with companies in other countries.

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Globalisation

Companies operate in two or more countries while based in one home country.

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Institutional Environment

Will be influenced by several institutions which aim at: Creating an environment where help/assistance is made available to all enterprises.