Business Chapter+01 PP flash

What is a Business Plan?

A written document that outlines a company's goals, the strategy for achieving them, and the resources needed.

What is Market Research?

The process of gathering information about consumers' needs and preferences.

What is Branding?

The process of creating and promoting a name, symbol, or design that identifies and differentiates a product.

What is a Target Market?

A specific group of consumers that a business aims to reach with its products and services.

What is a SWOT Analysis?

A strategic planning tool used to identify the Strengths, Weaknesses, Opportunities, and Threats of a business.

What is Customer Relationship Management (CRM)?

Strategies and technologies used by a company to manage interactions with current and potential customers.

What is Supply Chain Management?

The management of the flow of goods and services from the point of origin to the point of consumption.

What are Key Performance Indicators (KPIs)?

Quantifiable measurements that a company uses to gauge its performance over time.

What is an Initial Public Offering (IPO)?

The process by which a private company offers its shares to the public for the first time.

What is Corporate Social Responsibility (CSR)?

A business model where companies integrate social and environmental concerns in their operations and interactions.

What is entrepreneurship?

The process of starting and running a new business, typically involving risk and innovation.

What is a business model?

A strategic plan that outlines how a company will make money and sustain itself.

What is a value proposition?

A statement that clearly outlines the benefits of a product or service to customers.

What are operating expenses?

Ongoing costs for running a business, such as rent, utilities, and salaries.

What is a market segment?

A subgroup of consumers within a broader market, categorized by shared characteristics.

What is competitive analysis?

An assessment of competitors to identify their strengths and weaknesses relative to your business.

What is a marketing strategy?

A plan to promote and sell products or services to target customers.

What are distribution channels?

The pathways through which goods and services flow from producers to consumers.

What is e-commerce?

Buying and selling goods or services over the Internet.

What is financial forecasting?

The process of estimating future financial outcomes based on historical data and market trends.