DP1&2: Concept of Business Change & Proactive and Reactive Change

Business Change

Any alteration to a business and/or its work environment. When a business adopts a new idea or behaviour.

Proactive Change

When a business anticipates a change in the business environment and takes actions in advance to take advantage.

• Conducting regular market research and staying informed about trends and changes in market.

• Encouraging employees to come up with innovative ideas.

• Forecasting.

• Meeting with employees and consultants to develop changes that would make the business more efficient or effective.

Reactive Change

A change that is often unplanned and occurs after the business has been affected by the pressures from its environment, such as responding to poor KPI data, or a new competitor entering the market.

• Observing the actions of competitors and implementing similar processes to remain competitive.

• Dealing with a crisis and putting measures in place so that it does not occur in the future.

• Responding to forces that drive a need for change, such as social attitudes and legislation.

• Reacting to strategies adopted by competitors.

Woolworths

Changes already implemented:

• Partnered with Oz Harvest to donate unsold food to help provide over 50 million meals.

• 70% of Woolworths Supermarkets have a food waste recycling solutions to recycle food not suitable for consumption.

• As of July 2022, they are powered by 100% green electricity in South Australia.

• In 2022, they completed 15 packaging redesign projects using recyclable materials - reduced virgin plastic in their packaging by 4263 tonnes.

• Distribution centre in Sydney with 5-star green rating, including solar panels, LED lighting and rainwater harvesting.

• In 2022, launched seafood sourcing policy to embed human rights, animal welfare and sustainable sourcing requirements.

Proactive Change

• Woolworths planned sustainability changes while they are still achieving excellent KPI results.

• Considered the goals of the UN 2030 Sustainable Development Goals and Packaging Targets, and proactively introduced these changes well before they will be required by law.