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Measurement Definition
How psychologists collect and quantify data to test hypotheses or describe behaviour.
Measurement Example
Using a questionnaire to assess stress levels; a reaction-time test for cognitive processing.
Measurement - how to discuss
Discuss reliability and validity; mention whether the measure is qualitative or quantitative.
Bias definition
Any systematic error that can affect the results of a study.
Bias example
Sampling bias: choosing only students from one school
participant bias: trying to please the researcher.
Researcher Bias: researcher's expectations or beliefs influence the results or interpretation of a study.
bias how to apply
Identify potential biases in research; suggest ways to minimize them (e.g., random sampling, blind or double-blind designs).
causality definition
The extent to which one variable directly causes changes in another.
Causality Example
Reducing social media use causing lower anxiety levels in teens.
causality how to apply
Look for experimental manipulation and control; mention limitations if causality cannot be fully established.
responsibility definition
The ethical and professional duties of psychologists to protect participants and society.
responsibility example
Ensuring informed consent, safety during high-intensity sports tests, confidentiality of personal data.
responsibility how to apply
Always link ethical safeguards to the study; consider both participant and societal impact.
ethics all ethic all ethic yay!! :D
change definition
How behaviour, mental processes, or social patterns vary over time or across situations.
change example
Memory improving with practice; attitudes changing after cultural exposure.
change how to apply
Discuss longitudinal vs. cross-sectional studies; note developmental or environmental influences.
perspective definition
The theoretical viewpoint or lens through which behaviour is understood.
perspective example
Biological perspective: hormones influence stress;
Cognitive perspective: thought patterns influence memory.
Sociocultural perspective: environment, cultural background socioeconomic status, risk versus protective factors
perspective how to apply
Identify which perspective a study uses; compare how different perspectives explain the same behaviour.
validity definition
The extent to which a study or measure accurately measures what it claims to measure.
validity examples/types
Internal: Controlled variables; cause-and-effect can be inferred (e.g., lab experiment).Ecological: Findings apply to real-world settings (e.g., field study).Construct: Measures accurately reflect the concept (e.g., stress scale truly measures stress).
validity how to apply
Discuss internal (was the study well-controlled?) and external validity (can it be generalized?).
Reliability - definition
The consistency or repeatability of a study or measurement over time.
Reliability - types
Test-retest: Results are similar when repeated.
Inter-rater: Different researchers get similar results.
Internal consistency: Items within a test produce similar results.
Reliability - exam tips
Mention test-retest, inter-rater, or internal consistency.
Credibility - definition
The degree to which qualitative research findings are believable and trustworthy.
Credibility - example
Example: Checking findings with participants (member checking); prolonged engagement or peer debriefing.
Credibility - how to apply
Often used in qualitative studies; can link to triangulation.
Triangulation - definition
Using multiple methods, data sources, or researchers to increase credibility or validity.
Triangulation - types
Researcher: More than one researcher analyses data to reduce bias.
Method: Combining interviews, observations, and
questionnaires.
Data: Collecting data from multiple participants or contexts.
Theory: Comparing findings against multiple theoretical explanations.
Triangulation - how it helps
Helps reduce bias and increases confidence in results.
reflexivity - definition
The researcher's awareness of their own influence on the study and interpretation of results.
reflexivity - types
Personal: Researcher reflects on personal values or bias (e.g., gender, culture).
Epistemological: Reflecting on how the research method shapes knowledge (e.g., choice of interview vs. observation).
reflexivity - how is it useful
Useful in qualitative research; strengthens evaluation/critical thinking marks.
confounding variables - definition
Variables other than the IV that might affect the DV and distort results.
confounding variables - example
Example: Participant age, time of day, prior experience, researcher behaviour.
confounding variables - how it helps
Identify potential confounds and suggest ways to control them in evaluation.
demand characteristics - definition
Cues in a study that lead participants to behave in a way they think the researcher wants.
demand characteristics - example
Example: Participants change behaviour in response to experimenter expectations (e.g., guessing the aim).
demand characteristics - how it helps
Can reduce internal validity; discuss ways to minimize, e.g., single-blind procedures.
quantitative research - definition
Research that collects numerical data that can be measured and statistically analysed.
quantitative research - example
Experiments, surveys, correlational studies.
quantitative research - why is it used
Often used to test hypotheses; supports causal inference in experiments.
qualitative research - definition
Research that collects non-numerical data to explore experiences, opinions, or meanings.
qualitative research - examples
Interviews, observations, case studies, focus groups.
qualitative research - why is it used
Often used for depth and context; links to credibility and reflexivity.
ETHICAL CONSIDERATIONS FOR RESPONSIBILITY
Informed consent - parental, next of kin, tribal
Voluntary participation - no obligation or coercing
Deception - is it justified? Why?
Right to withdraw - self and data
Confidentiality of personal info and results
Protection from harm - physical and psychological
Debriefing - full disclosure, where to seek further info / support
fancy words to use in bias
reflexivity
credibility
validity
reliability
triangulation
demand characteristics
random allocation
generalisability
fancy words to use in measurement
quantitative research
qualitative research
operationalised
validity
reliability
psychometrically validity
standardized
triangulate
fancy words to use in causality
confounding variables
independent variable
dependent variable
cause-and-effect
internal validity
true experiment
subjective
relationship
direct relationship
fancy words to use in responsibility
ethical conduct
informed consent
voluntary participation
deception
right to withdraw
confidentiality
protection from harm
debriefing
coercion