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65 Terms

1
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Telegraph

Technology for writing at a distance using signals; enabled rapid long‑distance

communication without physical transport.

2
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Optical vs. Electrical Telegraphs

Optical systems used visual signals (flags, towers); electric telegraphs used electrical currents to transmit coded messages.

3
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Samuel Morse

Inventor of a simplified electric telegraph system and Morse code; helped standardize telegraphy.

4
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Morse Code

System of dots and dashes representing letters; adopted internationally in 1865.

5
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Transatlantic Cable

Undersea cable completed in 1866 linking Europe and North America; collapsed distance in global communication.

6
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Effects of the Telegraph

Standardized language, accelerated news, centralized markets, and reshaped journalism into concise prose.

7
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Telegraph, Love, and Gender

Telegraph offices enabled social interaction; many operators were women, challenging gender norms.

8
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The Birth of a Nation

1915 film by D.W. Griffith; revolutionary in technique but violently racist and influential.

9
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Studio System

Vertically integrated system where studios controlled production, distribution, and exhibition.

10
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Paramount Decision (1948)

Supreme Court ruling ending studio monopolies and block booking; studios forced to sell theaters.

11
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Production Code (Hays Code)

Moral guidelines enforcing censorship in Hollywood from 1934–1968.

12
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Mae West

Actress symbolizing sexual independence; frequent target of censorship.

13
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Miracle Decision (1952)

Supreme Court ruling granting films First Amendment protection.

14
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HUAC

Congressional committee investigating alleged communist influence.

15
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Hollywood Ten

Screenwriters/directors jailed and blacklisted for refusing HUAC testimony.

16
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Dalton Trumbo

Blacklisted screenwriter who continued working under pseudonyms.

17
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Guglielmo Marconi

Made radio telegraphy practical using spark transmission

18
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Reginald Fressenden

Developed radio telephony using continuous wave signals.

19
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Titanic and radio

Disaster revealed limitations of early radio systems and need for regulation.

20
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Radio Act of 1927

Established federal control of airwaves and strengthened networks.

21
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Golden Age of Radio

1920s–1950s era of mass radio entertainment.

22
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Electronic hearth

McLuhan’s term describing radio as a center of family life.

23
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Amos ‘n’ Andy

Popular but racist radio show featuring white actors portraying Black characters.

24
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Orson Welles - War of the Worlds

1938 broadcast dramatizing a Martian invasion; caused public panic.

25
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Fireside Chats

FDR’s informal radio addresses to the American public.

26
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Fairness Doctrine

Policy requiring balanced coverage of controversial issues; repealed in 1987.

27
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TV and Domestic Life

Television reorganized family space and routines around shared viewing.

28
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I Love Lucy

Influential sitcom with unprecedented ratings and cross‑cultural themes.

29
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The twilight zone

Anthology series using sci‑fi to address political and moral issues.

30
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All in the Family

Sitcom confronting racism and conservatism through satire.

31
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Network Model

Centralized control of programming by major broadcasters.

32
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Political Ads on TV

Emerged prominently during Eisenhower and Kennedy campaigns.

33
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Kennedy-Nixon Debates

First televised presidential debates; emphasized visual politics.

34
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The Living room War

Vietnam War as the first televised war.

35
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Ellen “The Puppy Episode”

Landmark episode for LGBTQ+ representation on TV.

36
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Postman’s Definition of Medium

A technology plus the social practices surrounding its use.

37
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DC v Marvel

DC pioneered superheroes; Marvel later added psychological depth.

38
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Comics code Authroity

Industry self‑censorship body created in 1954.

39
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Underground Comix

Countercultural comics rejecting censorship.

40
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Icon (McCloud)

Any image representing a person, place, or idea.

41
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The Gutter

Space between panels where readers infer action.

42
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Time in Comics

Time is fluid; panels imply duration and movement.

43
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Idea v Form

Meaning comes from both concept and visual execution.

44
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Charles Babbage

Designed the Difference Engine.

45
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Ada Lovelace

First computer programmer.

46
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Bletchley Park

WWII codebreaking center; birthplace of modern computing.

47
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Alan Turing

Computing pioneer; proposed the Turing Test.

48
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Macy Conferences

Interdisciplinary meetings shaping cybernetics.

49
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ENIAC

First large‑scale electronic computer.

50
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Manovich’s Five Principles

Numerical representation, modularity, automation, variability, transcoding.

51
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Geo cities

Early platform for user‑generated web pages.

52
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Mark Zuckerberg

Founder of Facebook.

53
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Facebook & Activism

Played key role in global protest movements.

54
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Tolentino’s Five Critiques

Identity distortion, overvalued opinions, opposition, weakened solidarity, loss of scale.

55
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Public Shaming

Online punishment through mass attention.

56
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Use Value

Practical function of a product.

57
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Exchange Value

Market worth shaped by culture and symbolism.

58
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Karl Marx

Theorist emphasizing material conditions.

59
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Thomas J. Barratt

Early advertising pioneer using lifestyle imagery.

60
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Ivy Lee

PR innovator; created first press release.

61
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Edward Bernays

Applied psychology to manipulate public opinion.

62
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Press release

Official announcement to generate media coverage.

63
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Media Events

Staged events designed for publicity.

64
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Spin

Manipulative framing of information.

65
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Media Literacy

Ability to critically analyze and interpret media messages.