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1960s
enter photography, exit illustration as we know it
1954: Push Pin Studios
milton glaser and seymour chwast
design and illustration should not be limited to prevailing sentimental realism (rockwellian)
worked in expressionistic ways to counter photography
guiding reference in graphic design: book jackets, album covers, etc
psychedelic
1967 san francisco - meant to exclude outsiders, one year only
illegible typefaces, vibrating colors, vintage illustrations, public domain images
primitivism
untrained artists are called folk artists
childlike / primitive, very powerful graphic impact
highlights contrasts between: illustration vs photography, and hand vs computer
neo-realism
artists looked beyond reality to impart more, not less, truth
neo-surrealism
magritte’s language, the visual pun
NYT op-ed page was the original high-profile outlet
could be used to sell any product, depict any idea
has remained popular since 1960s
brad holland
illustrates the essence of underlying concept rather than specific passages
magic realism / imaginative realism
convincingly blend fantasy and reality
1980
fedex connects illustrators to publishers across the continent
1990
photoshop + internet = everything has a market
2010
social media connects artists directly to their market
children’s illustration
improvement vs imagination
fable
a short story, usually with animals as characters, conveying a moral
edmund evans
japanese woodblock process to publish children’s books in color — toy books
caldecott medal
for best illustrated children’s book
fairy tales
passed down through oral tradition
charles perrault - cinderella, sleeping beauty, red riding hood, blue beard, puss in boots
hans christian anderson
brothers grimm
mother goose
the frontispiece of perrault’s original edition of fairytales pictured an old woman telling stories to a group of children
french saying - old women = mother goose
late 1800s
childhood now seen as a space of protected innocence
picture book
illustrations were at least as important as the text, artists are recognized
illustrated book
images supplement the text, but are not necessary to understand the story
novels written for children late 1800s:
alice’s adventures in wonderland
little women
treasure island
adventures of huckleberry finn
jungle book
the secret garden
tom sawyer
peter pan
major purpose of US education during 1900s
the assimilation of immigrants
1900s
inexpensive, high-quality illustrated books = tremendous growth in children’s publishing
deluxe gift book
illustrations printed on glossy paper and glued to blank pages
edmund dual
kay nielsen
arthur rackham
maxfield parrish
NC Wyeth
beatrix potter
early 1900s
small, cozy books — designed so that the very young children could comfortably hold them
tale of peter rabbit was first privately published by the author
mid 20th century
cold war — the U.S. competition with the soviet union = suddenly country was afraid that the U.S. was falling behind, and that education was to blame
began the effort to make early readers that children might actually enjoy
currently:
children’s market is comparable to adult literature in its range and diversity of genres
readers at every stage of development, from infancy to young adulthood
new media
social complexity and emotional challenges that children and adolescents face
huge move toward diversity of the student population
after 2008:
major publishing houses cut back hugely on their yearly publications - 10-1
not taking risks, mostly sequels
self publishing, self initiated projects, crowdfunding
bob peak
bernie fuchs
mark english
david levine
norman rockwell
brad holland
edward gorey
marshall arisman
frank frazetta
CF Payne
gary kelley
mark summers
rafal olbinski
thomas blackshear
beatrix potter
eric carle
maurice sendak
james gurney
chris van allsburg
brian froud
ralph steadman
robert hunt
glen keane
gary baseman
pop art
roxie style (push-pin)
psychedelic
primitivism
neo-victorianism
neo-surrealism
punk
fantasy