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population
entire group we want info about
sample
part of the population we actually examen to gather into about pop.
census
collect data from every individual in a population
observational study
observes individuals and measures variables of interest, but does not attempt to influence responses
experiment
deliberately imposes some treatment on individuals to measure their responses
generalization
only cane make generalizations about a population if the samples are randomly selected
not possible to determine casual relationships between variables in an observational study
what are the 6 types of sampling
convenience
voluntary response
simple random sample (SRS)
stratified random sampling
cluster
systematic
convenience sampling
uses subjects that are readily available
advantage: easy and less costly to collect
disadvantage: not representative of the population
voluntary random sample
obtained by allowing subjects yo decide wether or not to respond
advantage: easy peasy to collect
disadvantage: over represents people with strong opinions.
simple random sample (SRS)
consists of “n” individuals form the population chosen in such a way that every set of “n” individuals has an eqaul chance in the sample selected
advantage: easy to accomplish and good representation of the population
disadvantage: none (cost or time maybe)
stratified random sample
divide the population into groups of similar individuals (strata) then select an SRS within each strata. Combine the SRS’s from each strata to form a full sample.
advantage: exact info
disadvantage: not appropriate unless strata is defined
cluster sample
divide the population into sections (clusters) and then randomly choose a few of those clusters. Every number of the chose cluster becomes your sample.
advantage: don’t need a list of the entire population
disadvantage: more variability between samples depending on how clusters are determined
systematic radnom sampling
randomly select an arbitrary (random) starting point and then select every Kth member of the population.
with replacement
an item can be selected more than once
without replacement
an item can NOT be selected more than once
voluntary response bias
when a sample is comprised entirely of volunteers or people who choose to participate
under coverage bias
occurs when groups in the population are left out of the process of choosing a sample
non-response
occurs when an individual chose for a sample can not be contacted or refuses to respond.
response bias definition
bias called by the behavior of the respondent or interviewer
response bias LIT UP
L - lack of memory
I - ignorance → people give answers to seem like they know what they’re doing/saying
T - timing
U - untruthful answers
P - phrasing
sampling error
the difference between a sample result and the population result. RESULTS FROM CHANCE VARIATION
to minimize → increase sample size
not your fault
non sampling error
occurs when the sample data is incorrectly collected, recorded or analyzed. usually occurs when the sample is selected n a non-random fashion.
experimental units
things on which the experiment is done
subjects
when the experimental units are human beings
treatment
experimental condition applied to the units.
principles of experimental design
comparison
randomization
control
replication
comparison (experimental design)
makes sure that design that compares two or more treatments
randomization (experimental design)
Random assignment of experimental units to avoid bias
control (experimental design)
the control group is treated the same as the other groups in experiment
reduces variability in the response variable
replication (experimental design)
use enough experimental units in each group so that any difference in the effects of the treatments can be distinguished form chance difference between groups.
factor (experimental terms)
explanatory variable (s)
level (experimental terms)
various groups the factors take
blinding
subjects does not know the treatment they are receiving to eliminate suggestion
double blind
both administrator and subject does not know who will receive the treatment
confounding variable
variables that might affect outcome, but we did not control or account for the in the experiment. affects the response
completely random design
experimental units are assigned to treatment by chance
lurking variable
another variable drives each of the two variables under investigation, making it look like there is an association between those two variables.
sampling and observational studies
matched pair (experimental design)
same individual or two matched indivuals are assigned to receive the treatment and the control
should be double blind
block design (experimental design)
random assignment of experimental units to treatments is carried out separately within each block.
infernece
drawing conclusions beyond the data at hand
random selection of individuals
allows inference for the population
random assignment of an experiment
permits inference about cause or effect
randomly assigned/selected
if both : there is inference about population AND cause and effect
if only randomly assigned: no inference population, but there is inference about cause and effect
if randomly selected, only inference about the population
if none, than no inference .