ch. 11 [the primary market]

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Last updated 11:36 PM on 6/29/26
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53 Terms

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primary market

  • Initial sale of a security by the issuer to investors

  • Proceeds always go to the issuer

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issuers

Sell securities to raise capital

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underwriters

  • Hired by issuers to sell new issues

  • Also known as investment banks

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securities exchange commission (SEC)

Requires issuers to register securities unless an exemption exists

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firm underwriting commitment

  • Underwriter liable for unsold shares

  • Also known as:

    • Principal transactions

    • Dealer transactions

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best efforts underwriting commitments

  • Issuer liable for unsold shares

  • Also known as agency transactions

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mini-max commitments

  • Type of best efforts commitment

  • Minimum shares must be sold, up to a maximum

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all or none commitments

  • Type of best efforts commitment

  • All shares must be sold

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initial public offerings (IPO)

First public sale of a security

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additional public offerings (APOs)

  • Also known as a follow-on offering

  • Public sale of security after initial sale

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private placements

Security sales to private audiences

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primary offerings

  • Sales proceeds go to the issuer

  • Examples:

    • IPOs

    • APOs

    • Private placements

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secondary offerings

  • Sales proceeds go to a party other than the issuer

  • Typically involve officers or directors selling personally-owned shares

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PIPES

  • Private placement of public equity

  • Offered to accredited investors only

  • Typically at a discount to market value

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securities act of 1933

  • Governs the primary market

  • Requires disclosures on new issues

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exemptions

  • “Exempt” securities and transactions don’t have to follow the regulations

  • “Non-exempt” securities and transactions must follow the regulations

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registration form

  • Issuers file with SEC prior to IPO

  • Details issuer’s background and financials

  • SEC checks for completeness

  • SEC does not check the accuracy

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prospectus

  • Created with registration form info

  • Gives investors details on security

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20 day cooling off period

Begins when the registration form is filed

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cooling off period legal activities

  • Distribute preliminary prospectus

  • Take indications of interest

  • Publish a tombstone

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cooling off period illegal activities

  • Recommend the new issue

  • Advertise the new issue

  • Sell the new issue

  • Take a deposit for the new issue

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indications of interest

  • Collected to forecast demand

  • Allowed during cooling off period

  • Not binding on customer or firm

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tombstones

  • Legal advertising in cooling off period

  • Contain this information:

    • Name of issuer

    • Type of security

    • # of shares or units to be sold

    • Gross proceeds of the offering

    • Name of lead underwriter

    • Name of syndicate members

    • Estimated public offering price

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difciency letter

  • Issued by SEC

  • Pauses the cooling off period

  • Provided if the registration form incomplete

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effective date

  • The first day the new issue can be legally sold

  • SEC provides when the registration form is reviewed and deemed complete

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common stock IPO investor restrictions

  • Industry insiders may not purchase common stock IPOs

  • Industry insiders are known as “restricted persons”

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restricted persons

  • Member firms

  • Member firm employees, and:

    • Immediate family members

    • Dependents

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exceptions to common stock IPO restrictions

Accounts not exceeding 10% ownership by a restricted person

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public offering price

Sale price of new issues

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prospectus

Provided to investors buying IPOs

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access equals delivery

  • Prospectus considered delivered if available publicly online

  • Issuers post prospectuses to EDGAR

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exempt securities

  • Not required to register in any circumstance

  • List:

    • Government securities

    • Insurance company securities (unless a variable contract)

    • Bank securities (not bank holding company securities)

    • Non-profit securities

    • Commercial paper and banker’s acceptances

    • Railroad ETCs

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bank holding companies

  • Companies that own banks

  • Not exempt from SEC registration

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exempt transactions

  • Security is exempt only if sold in a specific way

  • List:

    • Regulation A+

    • Regulation D

    • Rule 147

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Regulation A+

  • Small-dollar offering rule

  • Sell up to $75 million in 12 month period

  • Disclosures made in offering circular

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Regulation D

  • Private placement rule

  • Unlimited sales to accredited investors

  • No more than 35 non-accredited investors

  • Disclosures made in offering memorandum

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Accredited Investors

  • Income-based (annual)

    • Single: $200k income for 2+ years

    • Joint: $300k income for 2+ years

  • $1 million of net worth, excluding residence

  • Holding the Series 7, 65, or 82 licenses

  • Officer or director of the issuer

  • Institution with $5 million+ in assets

  • Any entity where all owners are accredited investors

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rule 147 offering

  • Avoid SEC registration if sold intrastate

  • No holding period for resale within the state

  • 6-month holding period for resale out of state

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Registration by filing (notice filing)

  • federal registration only

  • they are called federal covered securities

  • exchange-listed securities and mutual funds go through SEC registration only

  • notice filing: letting the administrator know security will be sold in that state

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registration by coordination

  • register with SEC and state

  • sold across different states

  • doesn’t qualify for federal registration

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registration by qualification

  • register w/state administrator only

  • sold in one state only

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rule 144

Rule covering restricted and control stock

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restricted stock

  • Stock not registered with the SEC

  • Subject to a 6 month holding period

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control stock

  • Stock owned by an affiliate (insider)

  • Subject to volume limitations

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affiliate

  • Officer, director, or 10% shareholder

  • Security sales subject to volume limitations

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form 144

  • Filed if control or restricted stock intended to be traded in the next 90 days

  • Only must be filed if more than

    • 5,000 shares, or

    • $50,000 total value sold

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form 4

  • Filed if an insider trades control stock

  • Must be filed within 2 business days of the trade

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EDGAR

  • Electronic filing system for SEC forms

  • Form 144 and Form 4 are filed on this system

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qualified institutional buyer

$100 million or more of investable assets

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rule 144A

  • QIBs are not subject to rule 144

  • QIBs avoid holding periods and volume limitations

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shelf registration rule

  • Allows issuers to quickly offer securities

  • Issuer files “blank” registration form

    • Reviewed by the SEC

    • Granted as effective if all required disclosures provided

  • The security may be sold quickly within the next 3 years

  • When the security is ready to be sold:

    • Issuer contacts SEC, provides information left “blank”

    • The security can then be sold 48 hours later

    • Allows avoidance of the 20 day cooling off period

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stabilizing bids

  • Underwriter buys IPO securities back from the market

  • Bids must be at or below POP