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Ethos
An appeal to the credibility or character of the author or speaker.
Pathos
An appeal to the emotions of the audience, such as fear, pity, or vanity.
Logos
An appeal to logic, evidence, and reason to support an argument.
Anaphora
The repetition of a word or phrase at the beginning of successive phrases or clauses.
Antithesis
The juxtaposition of contrasting ideas in a balanced or parallel structure.
Chiasmus
A figure of speech where grammatical constructions or words are repeated in reverse order.
Parallelism
The use of components in a sentence that are grammatically the same or similar in construction.
Paradox
A statement that seems self-contradictory but contains a deeper truth.
Oxymoron
A rhetorical figure in which contradictory terms are used together.
Hyperbole
A deliberate and obvious exaggeration used for emphasis or comic effect.
Understatement
A figure of speech used to make a situation seem less important or serious than it really is.
Alliteration
The repetition of the same initial consonant sound in a series of words.
Allusion
A brief and indirect reference to a person, place, event, or literary work outside the text.
Metaphor
A figure of speech that compares two unlike things without using the words like or as.
Simile
A comparison between two different things using the words like or as.
Personification
The attribution of human traits and characteristics to inanimate objects or abstract ideas.
Rhetorical Question
A question asked merely for effect rather than to elicit an actual answer.
Polysyndeton
The deliberate use of multiple conjunctions in close succession for stylistic effect.
Asyndeton
A stylistic device used to intentionally eliminate conjunctions between phrases or clauses.
Juxtaposition
The act of placing two distinct things side-by-side to highlight their differences.
Irony
A contrast between what is said and what is meant, or between expectation and reality.
Satire
The use of humor, irony, or ridicule to expose and criticize societal vices and folly.
Syntax
The arrangement of words and phrases to create well-formed sentences in a language.
Euphemism
A mild or indirect expression used to replace a word that may be offensive or blunt.
Diction
The specific choice and use of words and phrases to establish style or tone.