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ambiguity
a statement with two or more meaning that may seem to exclude each other, lexical and structural
lexical ambiguity
more common, a word that could mean multiple things (ex: pen, suit, call, draw, shot, run, deep, dry, hard)
structural ambiguity
phrase or sentence has more than one underlying structure, phrase can be represented two structurally different ways (ex: Tibetan history teacher)
anecdote
a usually short narrative of an interesting, amusing, or biographical incident; used to illustrate a point
appeals
ethos, pathos, logos
ethos
character (demonstrates credibility)
logos
logic (reasoning and clear ideas)
pathos
appeals to emotions
concession
showing an audience that you have anticipated potential opposition and have an answer (defuses ability to oppose you); if there are points where you agree, conceding their points creates respect
deductive
reasoning from “top-down”, more general to more specific (theory → hypotheses → observations → confirmations)
inductive
moving from specific observations to broader generalizations and theories (begin with specifics, notice patterns, formulate hypotheses, general conclusions)
logical fallacies
a component of an argument that is demonstrably flawed in its logic or form (ex: ad hominem, begging the question)
syllogism
major premise = general statement, always universal; minor premise = can be universal or particular so that from these premises you can make a valid conclusion (ex: 1. All men are mortal. 2. Socrates is a man. → 3. Socrates is mortal.)
enthymeme
a partial syllogism, based on the probable rather than the positive premises, based on implicit conjectures shared by speaker and audience (speaker gives a premise and assumes the audience will supply the missing knowledge) (ex: Socrates is mortal because he’s a man)