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Law of demand
A negative relationship where as price increases quantity demanded decreases and vice versa
What causes changes in demand?
FUSTI: Future expectations, Unplanned Events, Substitute goods change price, Taste or preferences of consumers change, Income levels
More demand causes a shift to the..
Right
Less demand causes a shift to the..
Left
Exceptions to the law of demand
Snob goods, Speculative goods, Addictive goods
Snob goods
When price decreases quantity demanded decrease as they loose their exclusivity
Speculative goods
When price increases quantity demanded can increase as consumers expect the price will continue to rise
Addictive goods
As price increase quantity demanded does not decrease as addicts no longer act rational
Law of supply
A positive relationship as price increase so does quantity supplied and vice versa
More supply causes a shift to the…
right
Less supply causes a shift to the…
left
What causes a change in supply
CUTEST: Cost of production, Unplanned factors, Technological change, Selling price of similar goods, Sellers in the market increase in number, Taxation
Exceptions to the law of Supply
Minimum market price, Limited capacity, Fixed supply
Minimum market price, exception to law of supply
Some goods have a minimum price that can be charged for them, this is so firms can cover all their costs. But sometimes it is because of legal reasons, e.g. MUP
Supply restricted by limited capacity
Supply may be restricted by factors outside of firms control. Firms can reach their maximum productive capacity
Fixed/perfectly inelastic supply
When supply of a product cannot be changed in the shortrun
Excess Supply
When supply is set above equilibrium price there is a downward pressure on prie
Excess Demand
When supply is set below equilibrium there is an upward pressure on price
How supply returns to equilibirum from excess supply
As there is a upward pressure on price, price increase, thus quantity supplied rises and quantity demanded falls. This process continues till equilibrium is reached where quantity demanded and quantity supplied are equal and there is no tendency for price to change
How supply returns to equilibrium from excess demand
As there is a downward pressure on price, price falls, thus quantity supplied falls and quantity demanded rises. This process continues till equilibrium is reached where quantity demanded and quantity supplied are equal and there is no tendency for price to change
Producer surplus
The difference between the lowest price a supplier is willing to accept and the price they received for supplying the good or service
Consumer surplus
The difference between what the consumer paid for the product and the maximum price that they are willing to pay for it rather than go without the product