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Stratified Random Sample
splits population into groups (strata) and chooses a simple random sample from each strata
Low Bias & Low Variability
good estimates
Cluster Sample
sample all from some groups
Systematic Random Sample
choose a random starting point, use intervals
Undercoverage
when some members of a population cannot are less likely to be included in a sample
Response Bias
pattern of inaccurate results
Nonresponse
when an individual is part of a sample but chooses not to respond
Obersevational Study
no treatment
Experiment
treatments imposed, allows us to show causation
Experimental Unit
what/who treatment is imposed on
Treatments
what is done or not done to experimental units
Control Group
used to provide baseline data for comparison
Blinding
when subjects and/or experimentor who interact are unaware of what treatment is given
Placebo Effect
when a fake treatment is used
Block
group of experimental subjects that are similar
Randomized Block
seperate subjects into blocks and then randomly assign treatments within each block
Matched Pair Design
subjects are paired and then randomly assigned to a treatment, each subject receives 2 treatments
Statistically Significant
when results from a study are too unusual to have occured purely by chance