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ledoux's theory about memory
2 pathways: slow, controlled thinking (thalamus, primary sesnory cortex, hippocampus, amygdala, and then response) vs shortcut thinking (thalamus & amygdala)
the amygdala performs a key function in fear processing.
flashbulb memory
a highly detailed, exceptionally vivid “snapshot” of the moment when an event happened that has surprise & personal consequentiality (emotional arousal)
special-mechanism hypothesis
only emotional/traumatic memories form in the amygdala.
overt rehearsal
rehearsing something out loud, like constantly telling people about an event.
covert rehearsal
rehearsing the event internally
schema
a mental representation used to organize our knowledge, assist recall, guide our behavior (can be problematic), predict likely happenings, and help us make sense of current experiences. we could all be in the same exact situation but our personal schemas change how we perceive our realities. schemas differ from person to person and there are many other factors that make up our schemas.
scripts
schema specifically for events in time, like how we expect xyz to happen on our birthday. if things don’t happen according to our script, it can be frustrating and confusing.
accommodation
existing schema is replaced with a new one (such as the development of technology)
assimilation
adding info to your schema (ex. knowing how your own shower works but a hotel has a different type of faucet and you learn how to use that faucet to produce the same result)
pattern recognition
seeing patterns in unstructured stimuli
effort after meaning
finding meaning in the patterns that were recognized (connecting new ideas to the ones we already know)
cryptomnesia
false memories; memories can be partially made up because studies have shown that as time goes on, gaps in our memory start to form and so, we start putting things together to try to recall memories.
misinformation effect
people are able to manipulate us to believe false memories because they 1. build trust, 2. suggest false info, 3. do “2 truths & 1 lie”, 4. apply social pressure (essentially gaslighting broken down)
proactive interference
old information gets in the way of trying to remember new things.
retroactive interference
new information gets in the way of trying to recall or retrieve old info.
confabulation
the process of trying to fill in memory gaps with schemas. this isn’t considered lying because we believe that our own confabulation is true.
intuitive thinking
the ability to make quick judgements & decisions based on instinct, prior knowledge, and immediate perceptions, rather than systematic reasoning. it is less accurate than rational thinking.
think aloud protocol
obtain participants from a representative sample.
perform an interesting task while verbalizing your thought process.
observe the participants while jotting down notes & making a flow chart.
prompt the participants to keep talking because more often than not they will drift deep into thoughts.
dual processing model
system 1: focuses on what we see and ignores absent evidence; quick but prone to errors; generates impressions; takes shortcuts or heuristics (uses schemas = LTM)
system 2: requires concentration & effort; works with abstract concepts while using logic and conscious reasoning; more reliable but slower (uses STM)
bottom-up processing
the cognitive process is data-driven; perception is not biased by prior knowledge or expectations.
top-down processing
your prior knowledge/schemas act as lens or a filter for the info that you receive and process.
leveling
leaving out “unnecessary” info and changing the order of events for more coherence.
sharpening
emphasizing major points of an event and purposely leaving out minor details.
normative model
unrealistic model depicting how we use logic or rational thinking for all the decisions we make.
descriptive model
a model that could represent realistic mental processes for all the decisions we make.
introspective illusion
a tendency for humans to believe that they are aware of cognitive processes, but in reality if we had to explain our cognitive processes, it’s all just a confabulated mess.
loss aversion
the human tendency to feel pain/loss more strongly than the pleasure of equivalent gain. we tend to feel more sadness losing $5 compared to gaining $5, for example.
anchoring bias
a human tendency to rely too heavily on the first piece of info offered when making decisions. once the anchor is set, all the following thought processes will revolve around it.
cognitive misers
literally humans because we want to use as little energy as we can to think.
ego depletion
the inner-panic when we spend too much time and effort on one problem. when we panic, we start to think more about protecting our ego than the actual problem at hand.
cognitive load
we don’t have enough energy to allocate to every task, so our cognitive processes are worn out.
law of least effort
combines cognitive misers, ego depletion, and cognitive load. if there are several ways to achieve the same goal, we tend to use the easiest way.