Ch.4 BUSN

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22 Terms

1

Ethnocentric Attitude

Belief that the best work approaches are those of the home country, dismissing foreign skills.

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2

Polycentric Attitude

View that managers in the host country know the best practices for running businesses there.

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3

Geocentric Attitude

World-oriented view focusing on using the best approaches and people from around the globe.

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4

Parochialism

Viewing the world solely through one's own eyes and not recognizing other perspectives.

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5

Regional Trading Alliances

Agreements among countries to promote trade and stimulate economic growth, such as EU, NAFTA.

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6

World Trade Organization (WTO)

Global organization that deals with the rules of trade among nations, formed in 1995.

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7

Multinational Corporation (MNC)

Company with operations in multiple countries, actively participating in international business.

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8

Multidomestic Corporation

MNC that maintains significant operations in many countries but decentralizes management locally.

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9

Global Company

MNC that centralizes management decisions in the home country and treats world markets as integrated.

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10

Transnational Organization

A business approach that eliminates geographical barriers and uses global best practices.

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11

Cultural Intelligence

The ability to understand and adapt to cultural differences in international environments.

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12

Legal-Political Environment

The political climate and legal systems of a country that affect business operations internationally.

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13

Economic Environment

Elements such as currency exchange rates, inflation, and tax policies that influence international business.

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14

GLOBE Framework

A research program that extends Hofstede's dimensions with additional cultural dimensions for global managers.

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15

Global Sourcing

Purchasing materials or labor from around the world to take advantage of lower costs.

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16

Exporting

Making products in the home country and selling them in foreign markets.

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17

Importing

Acquiring products made abroad and selling them in the home country.

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18

Licensing

Granting another organization the right to use a brand name or technology for a fee.

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19

Franchising

Allowing another organization to use a brand and operating methods, typically in services.

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20

Strategic Alliance

Partnership between a domestic and foreign company to share resources and develop products.

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21

Joint Venture

A specific type of strategic alliance where partners create a separate, independent organization.

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22

Foreign Subsidiary

A direct investment in a foreign country by a company establishing a separate facility.

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