BMT 12 force field analysis

force field analysis

planning tool used to determine whether a company should consider making a significant change. It comprises of driving forces and restraining forces

steps

1. State the proposed change

2. Identify the driving forces

3. Identify the restraining forces

4. Add up the weightings

advantages

• Visual representation of driving and restraining forces lays out pros and cons clearly

• Quantifies qualitative forces for change thus making decision making more logical

Disadvantages

• Weighings attached to driving and restraining forces may be done subjectively rather than based on facts or evidence

• Not relevant forces might be considered if there is an overemphasis on the need for change