Sociological Research Methods (Chapter 2 Textbook)

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This set of flashcards covers key vocabulary and concepts from sociological research methods, aiming to help students understand various aspects of the discipline.

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20 Terms

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Sociology

The study of society and social behavior by examining the groups, cultures, organizations, and social institutions people engage with.

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Quantitative Research

Research that translates the social world into numbers, often looking for cause and effect relationships through statistical analysis.

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Qualitative Research

Research that works with non-numerical data such as texts, interviews, and photos, focusing on understanding how people make sense of their world.

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Scientific Method

A systematic procedure for acquiring and verifying empirical knowledge through observation and experimentation.

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Hypothesis

A theoretical statement that proposes a possible explanation for the relationship between two phenomena.

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Operational Definition

A clear and precise definition of a variable that allows it to be measured accurately.

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Correlation

A relationship between two variables in which they change together, but may or may not imply causation.

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Causation

A relationship where a change in one variable directly produces a change in another variable.

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Ethnography

A qualitative research method that involves the study of people in their own environment to understand their meaning and experiences.

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Participant Observation

A methodology where the researcher both observes and becomes a member of the group being studied.

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Field Notes

Detailed notes taken by an ethnographer describing their activities and interactions, which become the basis for analysis.

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Replication

The ability to repeat research to verify results, ensuring findings are reliable and valid.

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Intervening Variable

A third variable that potentially influences the relationship between the two other variables being studied.

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Survey

A research method using questionnaires administered to a sample of respondents to gather data on a specific topic.

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Content Analysis

A research technique used to identify and analyze specific themes or variables in texts, images, or media messages.

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Social Network Analysis (SNA)

A method for measuring and visualizing the structure of social relationships between people.

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Ethical Considerations

The moral principles that guide researchers in their interactions with subjects and in the integrity of their research.

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Reactively

The tendency of individuals to alter their behavior when they are aware they are being studied.

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Informed Consent

The process of ensuring participants are fully aware of the nature and purpose of the research before agreeing to participate.

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Bias

The potential for personal opinions or perspectives of the researcher to influence data collection or analysis.