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What are the four types of research?
Descriptive, Exploratory, Explanatory, Evaluatory
Nominal, Ordinal, Interval, Ratio
Choose to observe a select few
Selective observation
General errors/misjudgements
Inaccurate observations
Assuming true for all/larger groups
Over generalization
Jumping to conclusions
Illogical reasoning
Factors that INFLUENCE
Independent Variable
Factors that ARE influenced
Dependent Variable
Are we actually measuring the concepts we think we are?
Measurement Validity
Mental image that summarizes a set of similar observations, feelings, or ideas
Concept
The process of specifying what we mean by a term; Used to make sense of related observations
Conceptualization
The process of specifying the measures that will indicate the value of cases on a variable; Connects concepts to measurement
Operationalism
Categorical, no order or ranking
Nominal
Categorical with ranking
Ordinal
Fixed value units with no meaningful zero point
Interval
Fixed value units with a meaningful zero point
Ratio
Consistency in measurement by 2 different observers
Interobserver
Consistency in coding by 2 different coders
Intercoder
Units lifted from each stage of multi-stage design
Sample Unit
Your statistics of sample are different from the population
Sample Error
A nonprobability sampling method in which elements are selected to ensure that the sample represents certain characteristics in proportion to their prevalence in the population
Quota Sampling
A nonprobability sampling method in which elements are selected for a purpose, usually because of their unique position
Purposive Sampling
A method of sampling in which sample elements are selected as successive informants or interviewees identify them
Snowball Sampling
A method of sampling in which every sample element is selected purely on the basis of chance through a random process
Simple Random Sample
Sampling method in which elements are selected from strata in exact proportion to their representation in the population
Proportionate Stratified Random Sample
Sampling method in which elements are selected from strata in proportions different from those that appear in the population
Disproportionate Stratified Random Sample