fashion test 2

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53 Terms

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Body image

A persons perceptions, thoughts, and feelings about their body

2
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Historic continuity theory

Fashion will change over seasons until it’s reached its maximum and reverse order until it reaches its minimum

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Symbolic interaction theory

Bridge between individual and society

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Aesthetic perception and learning

People need to learn to appreciate and understand beauty

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Formal qualities

Elements and principles of design

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Expressive qualities

Emotions associated with wearing an appeal product

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Symbolic qualities

Meanings associated with the apparel product

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Society

Grouping of people together by some common trait

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Habitus

Learned behaviour that indicates appropriateness

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Taste

Matter of aesthetic liking

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Scarcity/rarity

Exclusive, unusual, different

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Veblen effect

More people purchase a product as price increases

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Snob effect

Preference for a product of increases when supply becomes limited

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Bandwagon effect

Preference increases as more people adopt product

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Trickle down theory

Lower class copied upper class styles

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Trickle up theory

Upper class copied styles of lower class

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Conspicuous consumption

Purchasing products that obviously display status or wealth

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Status consumption

Purchasing products that assist with group acceptance

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Invidious consumption

Making purchases for the sake of invoking envy in others

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Inconspicuous consumption

Wearing clothes that do not obviously display the cost

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Social identity theory

One’s sense of self is dependent upon one’s social groups

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Intersectionality

People have multiple identities that interact with each other

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Style-fashion-dress

One of the ways in which groups of people establish a social identity

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Rubbish theory

Objects in western culture are either durable or transient

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Durable goods

Items that hold longevity and value

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Transient goods

Items that do not hold value and have a short lifespan

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Consumer demand model

When prices are high there is little demand for object being offered but as price decreases the demand increases

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Androgyny

Blending both feminine and masculine

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Adoption and diffusion model

System of communicating fashion trends that divides the process into innovators, early adopters, early majority, late majority, laggards

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Fashion communicators

Innovators (2.5%) and early adopters (13%) in the adoption and diffusion model

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Fashion leaders

Early majority (34%)

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Fashion followers

Late majority (34%)

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Public, private, secret self model

Taxonomy for categorizing different types of dress at different levels of expression

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Anticipatory socialization

Dressing for a realistic job you hope to hold one day

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Fantastic socialization

Dressing for an unrealistic imaginary job like a stormtrooper

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Reality dress

Wearing realistic attire related to one’s gender, work, hobbies

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Fun/leisure dress

Dress worn out of work for dating, exercise, sporting

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Fantasy dress

Dressing in an escapist way. May include costumes or sexual fantasies

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Upwards comparison

Comparing to someone considered better which leads to lower self esteem

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Downwards comparison

Comparing to someone considered worse which leads to higher self esteem

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Appearance management behaviours

The process people take to create an appearance

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Routine appearance management behaviours

Frequent procedures that carry no health risk such as doing makeup or exercising

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Non routine appearance management behaviours

Happens less frequently and involve risk or pain such as tattooing, chronic dieting, plastic surgery

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Gestalt

Psychological concept of how the mind automatically and unconsciously organizes information

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Wu xing

What Chinese aesthetics are based on. Also known as the five element theory (wood, fire, earth, metal, water)

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Theory of shifting erogenous zones

Shifting which eroticized part of the body will be exposed

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Ambivalence

Feeling of being conflicted or drawn in multiple directions

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Ambiguity

State of having multiple interpretations or meanings

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Sumptuary laws

Old laws a ruler would enact that restricted the use of certain fabrics, materials, or adornments according to class

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Fetish

An object believed to have supernatural or mystical power such as holy water or voodoo dolls

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Commodity fetishism

Commodities are given perceived value and social relationships are based on the perceived value of cost of their commodities

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Conspicuous counterconsumption/ parody display

Avoiding symbols or mocking them such as wearing torn or unbranded clothing

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Imitation/differentiation or chase and flight

Different names for the trickle down theory